Senior Product Marketing Lead — Vault CRM (Remote)

Veeva Systems; Austin (TX); Hybrid; USD 95,000 - 175,000; Full time

Benefits offered by this job

Medical, dental, vision, and basiclife

Flexible PTO and company holidays

Retirement programs

1% charitable giving program

Job summary

Veeva Systems is seeking a Product Marketing Sr. Manager to lead US product marketing for Vault CRM Suite. You will partner with Market Strategy and Product Management to craft positioning, messaging, and go-to-market strategy for Vault CRM Suite products, including AI capabilities.

You will drive launches, enablement, content, and customer advocacy. The role requires 6+ years in B2B enterprise software marketing, strong writing, and the ability to thrive in a fast-paced, matrixed environment.

Qualifications

• 6+ years of B2B enterprise software product marketing experience.
• Exceptional narrative refinement and writing skills; translate concepts into clear customer messaging.
• Demonstrated cross-functional alignment with market strategy, product management, and field marketing.
• Strong project management and operational execution; detail-oriented and accountable.
• Bachelor's degree or equivalent work experience.

Responsibilities

• Develop and execute an annual strategic marketing plan for Vault CRM Suite in the US market.
• Lead product launches, release marketing, sales enablement, and customer advocacy efforts.
• Create compelling messaging and assets for external channels, websites, and collateral.
• Translate product releases into high-impact enablement tools and decks for the field.
• Own content strategy and assets (videos, blogs, website copy, infographics) showcasing value and customer success.
• Plan and run large-scale customer conferences, product launches, and advocacy programs.
• Drive product awareness through PR, placements, and social channels.
• Maintain an optimized library of sales collateral and competitive assets.

Skills

B2B enterprise software marketing

Storytelling/writing

Cross-functional collaboration

Project management

Self-motivation

Attention to detail

Education

Bachelor's degree or equivalent

Tools

CRM/Marketing tools

Job description

Veeva Systems is seeking a Product Marketing Sr. Manager to lead US product marketing for Vault CRM Suite. You will partner with Market Strategy and Product Management to craft positioning, messaging, and go-to-market strategy for Vault CRM Suite products, including AI capabilities.

You will drive launches, enablement, content, and customer advocacy. The role requires 6+ years in B2B enterprise software marketing, strong writing, and the ability to thrive in a fast-paced, matrixed environment.