Senior Product Marketer - AI-Driven B2B SaaS

RXinsider LTD.; Arden Hills (MN); On-site; USD 110,000 - 170,000; Full time

Job summary

RevSpring is seeking a Product Marketing leader to own positioning, messaging, and launch for Kyruus within a lean, fast-moving team. You will drive demand through AI-enabled strategies, craft compelling narratives for CIOs and health plan leaders, and enable sales with battle cards, pricing narratives, and competitive intel.

You will run thought leadership programs and events, aiming to accelerate bookings and logo attainment while ensuring customers realize value from current solutions.

Qualifications

• 5-8 years of B2B SaaS product marketing experience.
• Experience in health IT or regulated industries preferred.
• Comfort with ambiguity and evolving playbooks.
• Daily use of AI tools for productivity.
• Excellent writing and verbal communication.

Responsibilities

• Own positioning and messaging for two buyers: health system CIO and health plan head of digital experience.
• Develop sales enablement: battle cards, competitive intel, deal support, pricing narratives.
• Lead thought leadership and customer engagement programs: webinars, articles, podcasts, events.
• Drive bookings and logo growth through campaigns and launches tied to outcomes.
• Align product roadmap with external narrative to reduce lag.
• Foster adoption and value realization among existing customers.
• Build AI-mediated buyer discovery narratives beyond traditional channels.

Skills

B2B SaaS marketing

AI-enabled marketing

Strong writing

Scrappy, resourceful

Strategic messaging

Tools

AI tools

Job description

RevSpring is seeking a Product Marketing leader to own positioning, messaging, and launch for Kyruus within a lean, fast-moving team. You will drive demand through AI-enabled strategies, craft compelling narratives for CIOs and health plan leaders, and enable sales with battle cards, pricing narratives, and competitive intel.

You will run thought leadership programs and events, aiming to accelerate bookings and logo attainment while ensuring customers realize value from current solutions.