Senior Product Manger, Growth

Material Bank; Los Angeles (CA); Hybrid; USD 160,000 - 195,000; Full time

Job summary

Marvin Behavioral Health seeks a Senior Product Manager, Growth to own strategies that help people find, start, and stay in care. You will work at the intersection of product, marketing, data, and AI to drive acquisition, activation, and retention across the member journey.

This is a hands-on, hybrid role based out of one of our hubs (LA, NYC, Denver, or SF). You will lead experiments, define north-star metrics, and collaborate with engineering, design, data, marketing, and clinical operations

Qualifications

• 5-8+ years of product management experience focused on growth or lifecycle.
• Structured experiments (A/B tests) and data-driven prioritization.
• Comfort with SQL or analytics tools to self-serve insights.
• Strong cross-functional collaboration with engineers, designers, marketers, and clinicians.
• Excellent written and verbal communication; ability to define clear specs and roadmaps.
• Comfort prototyping with AI tools to test ideas before involving engineering.
• Genuine interest in healthcare or mission-driven consumer products.
• Bonus: experience shipping AI-powered features (e.g., recommendation engines).
• Bonus: experience in healthcare, telehealth, or regulated industries.

Responsibilities

• Own end-to-end growth funnel: awareness → sign-up → intake → first session → ongoing engagement.
• Identify levers for growing active users and build a prioritized roadmap of experiments.
• Design, launch, and analyze onboarding, matching, scheduling, and re-engagement A/B tests.
• Partner with Engineering, Design, Data, Marketing, and Clinical Operations to ship features.
• Define and track north-star and guardrail metrics centered on active users and acquisition.
• Develop AI-powered features to drive activation and engagement.
• Translate qualitative feedback and quantitative data into clear product requirements.
• Build a strong testing culture with rigorous measurement and fast iteration.

Skills

Growth product management

A/B testing

SQL analytics

Cross-functional leadership

Data-driven prioritization

AI prototyping

Communication

Healthcare/mission-driven

Tools

Amplitude

Mixpanel

Looker

Tableau

Job description

Senior Product Manager, Growth

Marvin Behavioral Health | Hybrid (2 days per week in-office) | Los Angeles, New York City, Denver, or San Francisco

About the Role

Marvin Behavioral Health is looking for a Senior Product Manager, Growth to own the strategies and systems that help more people find, start, and stick with the care they need. You'll sit at the intersection of product, marketing, data, and AI - driving acquisition, activation, and retention across our member journey, from first touchpoint through ongoing engagement in care. This role has a strong AI focus: you'll help build and grow AI-powered features across the product, and you'll use AI tools yourself to prototype and move fast.

This is a hands-on, hybrid role based out of one of our hubs (LA, NYC, Denver, or SF) for someone who thinks in funnels and cohorts, moves fast on experiments, and cares deeply about the outcomes behind the metrics.

What You'll Do

• Own and improve the end-to-end growth funnel: awareness → sign-up → intake → first session → ongoing active engagement

• Identify the biggest levers for growing active users and deepening product usage, and build a prioritized roadmap of experiments and features

• Design, launch, and analyze A/B tests across onboarding, matching, scheduling, and re-engagement flows to drive activation and repeat usage

• Partner closely with Engineering, Design, Data, Marketing, and Clinical Operations to ship and expand features that increase member engagement

• Define and track north-star and guardrail metrics centered on active users (WAU, feature adoption rate, sessions per active member, churn) alongside acquisition metrics

• Identify underused features or care touchpoints and drive initiatives to expand their reach and adoption across the member base

• Develop AI-powered features (e.g., intelligent matching, personalized nudges, conversational intake) that drive activation and engagement

• Translate qualitative member feedback and quantitative data into clear product requirements

• Build a strong testing culture - clear hypotheses, rigorous measurement, fast iteration

• Balance growth goals with the sensitivity and trust required in behavioral health, ensuring experiments never compromise member care or safety

What Success Looks Like

• In the first 90 days: You've mapped the end-to-end growth funnel, identified the top 3–5 drop-off points affecting active usage, and shipped your first experiment

• In the first 6 months: You've built a repeatable testing cadence, grown active user numbers (WAU/MAU) in a measurable way, driven adoption of at least one underused feature, and earned trust as the go-to owner of growth strategy across teams

• In the first year: You've meaningfully increased active user growth and feature adoption across the member base, built a roadmap grounded in evidence, and mentored others on a strong culture of experimentation

• Ongoing: your decisions are consistently grounded in active-user and adoption data, your experiments are rigorous and well-documented, and you never lose sight of the member behind the metric

What We're Looking For

• 5-8+ years of product management experience, with a track record of owning growth, acquisition, or lifecycle-focused work

• Demonstrated success running structured experiments (A/B tests, funnel optimization) and using data to drive prioritization

• Comfort working directly with SQL or analytics tools (e.g., Amplitude, Mixpanel, Looker, Clarity, Tableau) to self-serve insights

• Strong cross-functional collaboration skills - you can align engineers, designers, marketers, and clinicians around a shared plan

• Excellent written and verbal communication; you can turn ambiguous problems into clear specs and roadmaps

• Comfortable prototyping with AI tools (e.g., Claude, ChatGPT, or similar) to quickly test ideas, mock up flows, or explore feature concepts before involving engineering

• A genuine interest in healthcare, mental health, or mission-driven consumer products

• Bonus: experience shipping AI-powered product features (recommendation engines, conversational interfaces, personalization, etc.)

• Bonus: experience in healthcare, telehealth, or another regulated/trust-sensitive industry

Compensation

• Senior Growth PM: $160,000 – $195,000 base + equity

Why Marvin Behavioral Health

• Direct impact on how people access and stay in mental health care

• A collaborative, hybrid team that moves quickly and values evidence over opinion

• Competitive salary, equity, and benefits package

Marvin Behavioral Health is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.