Senior Product Manager, Promoted Ads & AI Growth

Live Nation

New York (NY)

On-site

USD 110,000 - 120,000

Full time

13 days ago

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Job summary

Live Nation is seeking a Senior Product Manager to own the Promoted Ads roadmap within Ticketmaster’s advertising platform. You will partner with Engineering, Design, and GTM teams to ship high-value features for B2B advertisers and drive area KPIs with autonomy in a fast-paced environment.

You will lead annual and quarterly planning, define clear strategy, and surface AI opportunities to differentiate your domain.

Qualifications

  • 7+ years of product management experience in adtech and B2B SaaS environments.
  • Ownership of a product roadmap with measurable impact and ability to navigate ambiguity.
  • Experience leading quarterly and annual planning with dependency mapping and cross-team alignment.
  • Experience identifying AI/ML opportunities and partnering with Data Science teams.
  • Excellent written and verbal communication across technical and executive audiences.
  • Bachelor's degree or equivalent practical experience.

Responsibilities

  • Own and deliver the roadmap for Promoted Ads, driving area KPIs.
  • Lead annual and quarterly planning with critical path mapping.
  • Define product strategy and success criteria aligned to company priorities.
  • Conduct discovery using fan, client, and market signals to inform decisions.
  • Identify AI opportunities and connect capabilities across surfaces.
  • Navigate ambiguity and balance fan experience with client needs and tech constraints.
  • Plan for scale and address usability and technical debt.
  • Build strong understanding of system architecture and standards.

Skills

Adtech
B2B SaaS
Roadmap ownership
Planning cycles
Product strategy
AI/ML opportunities
Communication skills
Autonomy
Ticketing industry
Live events experience

Education

Bachelor's degree or equivalent

Job description

Live Nation is seeking a Senior Product Manager to own the Promoted Ads roadmap within Ticketmaster’s advertising platform. You will partner with Engineering, Design, and GTM teams to ship high-value features for B2B advertisers and drive area KPIs with autonomy in a fast-paced environment.

You will lead annual and quarterly planning, define clear strategy, and surface AI opportunities to differentiate your domain.

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