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Truist seeks a Senior Product Manager, Digital Commerce to define, deliver, and optimize digital commerce capabilities across channels. The role partners with Product, Technology, Experience Design, Marketing, Data and Analytics, Risk, Legal, Compliance, Operations, and stakeholders to create client-centered, measurable experiences aligned with enterprise priorities.
The role emphasizes product discovery, translating problems into opportunities, and owning the product lifecycle from discovery
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Regular or Temporary: Regular
Language Fluency: English (Required)
Work Shift: 1st shift (United States of America)
In accordance with Truist in-office policy, this role will be in office 5 days/week.
The Senior Product Manager, Digital Commerce is responsible for defining, delivering, and optimizing digital commerce capabilities that support client acquisition, onboarding, engagement, and growth across Truist digital channels.
This role partners across Product, Technology, Experience Design, Marketing, Data and Analytics, Risk, Legal, Compliance, Operations, and business stakeholders to deliver digital experiences that are client-centered, measurable, scalable, compliant, and aligned to enterprise priorities.
This role balances strategic product management, human-centered design thinking, and product owner execution discipline. The ideal candidate brings strong product discovery capabilities and is able to translate customer problems, business opportunities, and journey friction into high-level experience concepts, service flows, and solution directions. While not expected to perform production-level UX design work, this individual is expected to think like a designer, effectively partner with Experience Design, and leverage AI-enabled concepting and prototyping tools to rapidly explore, communicate, and validate solution ideas.
The Senior Product Manager defines product vision and roadmap, translates business and client needs into prioritized product opportunities, and partners closely with delivery teams to ensure features are clearly defined, appropriately sequenced, and delivered with quality. The role is expected to understand both the broader strategic impact of digital commerce capabilities and the day-to-day execution details required to move work from discovery through launch, adoption, measurement, and continuous improvement.
The Senior Product Manager will help shape digital experiences that improve ease of use, completion rates, conversion, funding, personalization, and client satisfaction while ensuring alignment with Truist risk, control, accessibility, security, and compliance expectations.
Following is a summary of the essential functions for this job. Other duties may be performed, both major and minor, which are not mentioned below. Specific activities may change from time to time.
Define and maintain the product vision, strategy, roadmap, and measurable outcomes for assigned Digital Commerce products, platforms, journeys, or capabilities.
Own product discovery activities by identifying client needs, business opportunities, operational pain points, market trends, competitive insights, and digital experience gaps.
Partner with Experience Design, Research, Analytics, Marketing, Technology, and business stakeholders to translate client insights and journey friction into clear product opportunities and prioritized solutions.
Lead roadmap development and prioritization across digital commerce capabilities, balancing client value, business impact, risk, technical feasibility, platform health, regulatory requirements, and capacity constraints.
Translate product strategy into actionable epics, features, user stories, acceptance criteria, business requirements, and measurable success metrics in partnership with Technology, Design, and delivery teams.
Serve as a key product leader in Agile ceremonies, including Program Increment (PI) planning, backlog refinement, sprint planning, sprint reviews, demos, dependency reviews, and release readiness discussions.
Maintain strong alignment between the product roadmap, delivery backlog, business priorities, experience design objectives, technology dependencies, and enterprise strategic themes. Bring a strong product-and-design point of view to digital experience development by applying human-centered design principles, journey thinking, experience strategy, usability, accessibility, interaction design fundamentals, and service design concepts.
Develop and communicate high-level experience concepts, workflows, and solution approaches in partnership with Experience Design teams, using modern AI-assisted concepting and prototyping tools where appropriate to rapidly visualize and evaluate ideas.
Lead cross-functional discovery efforts that integrate customer research, analytics, competitive insights, behavioral data, and design-thinking methods to identify unmet customer needs and define opportunity areas. Facilitate workshops, concept exploration, and collaborative ideation activities that help teams align customer problems before committing to solutions.
Use analytics, funnel reporting, client feedback, VOC insights, experimentation results, operational data, and production performance to evaluate product health and recommend improvements.
Establish, monitor, and communicate product KPIs, including digital adoption, application starts, completion rate, conversion rate, funding rate, abandonment, ease of use, defect trends, cycle