Senior Product & Channel Marketing Strategist

Remote

San Francisco (CA)

Hybrid

USD 120,000 - 180,000

Full time

14 days+

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Benefits offered by this job

Health insurance
Mental health benefits
401(k) plan with company match
Pension plan
Paid time off
Paid parental leave
Short-term disability
Cultural observance day
ProHealth Rewards

Job summary

Protective is seeking a Senior Associate, Product and Channel Marketing to drive data-driven marketing & GTM initiatives. You will partner with Sales, Product, and marketing teams to define audiences, craft value propositions, and establish messaging that elevates product sales and brand growth.

You will monitor campaigns, manage budgets, and guide cross-functional teams to deliver integrated marketing programs that support business objectives and regulatory considerations in a fast-paced

Qualifications

  • Bachelor's degree required; 7+ years in marketing, product marketing, channel marketing, or related disciplines, ideally B2B.

Responsibilities

  • Develop and monitor marketing strategies and go-to-market plans aligned with LOB goals.
  • Collaborate with Sales, Product and Marketing teams to define target audiences and messaging.
  • Monitor campaign performance and optimize based on insights and budget constraints.

Skills

Marketing strategy
Campaign planning
Digital marketing
Data analytics
A/B testing
Budget management
Stakeholder collaboration
Cross-functional teamwork
Content strategy

Education

Bachelor's degree in Marketing, Business, Communications, or related field

Job description

Protective is seeking a Senior Associate, Product and Channel Marketing to drive data-driven marketing & GTM initiatives. You will partner with Sales, Product, and marketing teams to define audiences, craft value propositions, and establish messaging that elevates product sales and brand growth.

You will monitor campaigns, manage budgets, and guide cross-functional teams to deliver integrated marketing programs that support business objectives and regulatory considerations in a fast-paced

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