Senior PR Lead: Shape a Defining Brand Narrative

Aquent; New York (NY); On-site; USD 120,000 - 180,000; Full time

Benefits offered by this job

Health benefits

Retirement plan matching

Paid time off & sick leave

Online training (Aquent Gymnasium)

Job summary

Aquent Talent is seeking a senior PR leader to shape and execute our client’s public narrative and executive communications. You will drive strategic initiatives, craft compelling storytelling, and manage high‑impact media programs across US and UK markets.

In this role you will mentor a team, partner with agencies, and ensure consistent messaging during fast‑moving news cycles. A strong track record in tier‑one coverage and executive visibility is essential.

Qualifications

• Proven track record securing tier‑one media coverage you pitched personally.
• Exceptional writing and editing with a published/placed portfolio.
• Experience managing PR agency/vendor relationships as client or agency senior contributor.

Responsibilities

• Lead and mentor at least one direct report, setting priorities and coaching growth.
• Own end‑to‑end PR/Communications strategy with Share of Voice responsibility.
• Build rolling 90‑day PR calendar aligned with launches and trends.
• Define quarterly themes to establish ownership in tier‑one media.
• Write and edit press releases, media alerts, pitches, op‑eds, talking points, briefs.
• Pitch journalists, editors, podcasters, influencers across lifestyle, business, culture.

Skills

Media relations

Crisis management

Storytelling

Writing & editing

Project management

Relationship building

AI in PR tools

Executive coaching

Education

Bachelor's degree in Public Relations/Communications/Marketing

Tools

Cision/Meltwater

PR analytics tools

Job description

Aquent Talent is seeking a senior PR leader to shape and execute our client’s public narrative and executive communications. You will drive strategic initiatives, craft compelling storytelling, and manage high‑impact media programs across US and UK markets.

In this role you will mentor a team, partner with agencies, and ensure consistent messaging during fast‑moving news cycles. A strong track record in tier‑one coverage and executive visibility is essential.