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Job summary
A leading home services platform seeks a Senior Product Marketing Manager to enhance the pro segment. Responsibilities include market research, strategic positioning, and messaging development for integration products. Ideal candidates will have over 6 years in product marketing, particularly with technical products, excellent strategic capabilities, and a collaborative approach. Locations across the U.S. are considered for competitive salary ranges up to $224,400.
Qualifications
6+ years of product marketing experience, ideally across both B2B and B2C products.
Experience marketing complex products, such as APIs and integrations.
Excellent strategic and reasoning abilities with market research experience.
End-to-end GTM expertise, from insight generation to performance measurement.
Adept at fostering collaborative environments and building strong relationships.
Responsibilities
Develop a deep understanding of the needs and pain points of large pros.
Define and communicate the value proposition of the integration product.
Create compelling messaging and strategies for foundational product features.
Partner with various departments to launch key features for pros.
Collaborate with the Partnerships Marketing team on pro solutions.
Skills
Product marketing experience
Strategic abilities
GTM expertise
Technical product marketing
Collaborative skills
Job description
A leading home services platform seeks a Senior Product Marketing Manager to enhance the pro segment. Responsibilities include market research, strategic positioning, and messaging development for integration products. Ideal candidates will have over 6 years in product marketing, particularly with technical products, excellent strategic capabilities, and a collaborative approach. Locations across the U.S. are considered for competitive salary ranges up to $224,400.