Senior PMM — Health Tech & Patient Communities

Swoop; San Francisco (CA); Hybrid; USD 130,000 - 145,000; Full time

Benefits offered by this job

Hybrid work model

Professional growth opportunities

Recognition for workplace excellence

Job summary

Swoop in San Francisco is looking for a Senior Product Marketing Manager to drive marketing strategies for chronic condition networks. You will lead go-to-market initiatives and engage new members through compelling messaging and targeted campaigns.

This hybrid role involves close collaboration with cross-functional teams and requires strong product marketing expertise and project management skills. A background in healthcare or community-driven businesses is highly desirable.

The compensation ranges from $130,000 to $145,000 annually, allowing for professional growth in an innovative environment.

Qualifications

• 6+ years of product marketing or related experience in consumer technology or digital health.
• Proven success in leading go-to-market strategies for product launches.
• Ability to craft compelling messaging and influence stakeholders.

Responsibilities

• Lead end-to-end go-to-market strategy and execution for new product features.
• Own member value proposition messaging and positioning.
• Design and run lifecycle and activation programs to engage members.
• Execute integrated marketing campaigns across multiple channels.
• Conduct market research to inform product positioning.

Skills

Product marketing

Communication skills

Project management

Data analysis

A/B testing

Education

Bachelor's degree in marketing, communications, or related field

Job description

Swoop in San Francisco is looking for a Senior Product Marketing Manager to drive marketing strategies for chronic condition networks. You will lead go-to-market initiatives and engage new members through compelling messaging and targeted campaigns.

This hybrid role involves close collaboration with cross-functional teams and requires strong product marketing expertise and project management skills. A background in healthcare or community-driven businesses is highly desirable.

The compensation ranges from $130,000 to $145,000 annually, allowing for professional growth in an innovative environment.