Senior PM: Ad Measurement, Targeting & Analytics

Bloomberg; New York (NY); On-site; USD 150,000 - 175,000; Full time

Benefits offered by this job

Medical benefits

Dental & Vision

401(k) + match

Life insurance

Wellness programs

Bonus opportunities

Job summary

Bloomberg is seeking a Senior Product Manager to lead the strategy, development, and delivery of its next-generation advertising measurement, targeting, and performance products in New York. You will own the end-to-end product experience for measurement, data, and reporting solutions that empower advertisers and internal stakeholders to derive actionable insights at scale across display and video.

Collaborate with engineering, data science, product marketing, and sales to shape a data-driven

Qualifications

• 6+ years in product management for ad tech, data platforms, or analytics.
• Deep knowledge of attribution, incrementality, and multi-touch modelling.
• Strong API, data pipeline, and large-scale data architecture skills.
• Proven ability to translate data into actionable business insights.

Responsibilities

• Define strategy and roadmap for Bloomberg's advertising measurement, data, and targeting products across video and display.
• Understand Bloomberg's ad platforms, ecosystem, audiences, and signals; identify opportunities.
• Lead design and implementation of privacy-safe measurement and targeting solutions (attribution, lift tests, MMM, identity).
• Collaborate with engineering and data science to build ML-based optimization and targeting capabilities.
• Develop API-based, real-time analytics and dashboards to improve transparency for advertisers.
• Ensure privacy standards and data governance with Legal and Compliance teams.
• Work with Bloomberg Media, Sales, and Product to drive meaningful business outcomes.

Skills

Ad tech product management

Data platforms

Measurement/analytics

APIs

SQL

Education

Quantitative degree (CS/Stats/Math/Econ)

Job description

Bloomberg is seeking a Senior Product Manager to lead the strategy, development, and delivery of its next-generation advertising measurement, targeting, and performance products in New York. You will own the end-to-end product experience for measurement, data, and reporting solutions that empower advertisers and internal stakeholders to derive actionable insights at scale across display and video.

Collaborate with engineering, data science, product marketing, and sales to shape a data-driven