Senior Planner Connected Car Services, Chief Marketing Management (CCS CMM)

Nissan; Franklin (TN); Hybrid; USD 90,000 - 140,000; Full time

Job summary

Nissan in Franklin, TN seeks a Sr. Planner for Connected Car Services (CCS CMM) to drive RTB initiatives and manage the CCS portfolio in the U.S.

You will partner with cross-functional teams across marketing, product planning, R&D, CRM, and finance to optimize pricing, packaging, and go-to-market activities, while translating data into executive-ready recommendations. This full-time hybrid role requires a Bachelor's and 7+ years in automotive or digital product management, with strong analytics

Qualifications

• Strong analytical capability and ability to translate data into commercial actions.
• Experience with product lifecycle management and the 4Ps: product, price, place, and promotion.
• Solid business sense with knowledge of subscriptions, retention, revenue, and invoicing.
• Effective project management and cross-functional collaboration.

Responsibilities

• Lead RTB initiatives for CCS offerings and ensure disciplined execution.
• Manage the 4Ps for CCS offerings aligned with strategy and objectives.
• Analyze data to identify trends and improve revenue and customer value.
• Develop and maintain performance reports, KPIs, forecasts, and insights.
• Collaborate with cross-functional teams to implement CCS initiatives.
• Support pricing, packaging, and go-to-market activities.
• Improve customer communications and engagement with CRM/channel teams.
• Validate invoicing and revenue share structures to ensure accuracy.
• Translate insights into clear, executive-ready recommendations.

Skills

Analytical thinking

4Ps marketing

Project management

Stakeholder management

Executive presentations

Data interpretation

Microsoft Office

CRM familiarity

Subscription business

Education

Bachelor's degree

Tools

Salesforce

Data visualization tools

Job description

Location(s): Franklin, TN

Job Schedule: Full-time - Hybrid - in office Monday-Thursday

Education Requirement: Bachelor's

Sponsorship: No

Come Drive Innovation with Us. We are currently looking for a Sr. Planner Connected Car Services, Chief Marketing Management (CCS CMM) to join our team in Franklin, TN.

The Sr. Planner - CCS CMM supports the ongoing management, performance, and growth of Nissan Connected Car Services (CCS) product offerings for the U.S. market, while coordinating with corresponding teams in Canada and Mexico as needed. Reporting to the Manager - CCS CMM, this role is focused on Run-the-Business (RTB) initiatives and Full Stack Marketing 4P management across the CCS portfolio. The position partners with cross-functional teams and external service providers and uses customer, product, operational, and financial data to identify opportunities, develop recommendations, and help drive engagement, conversion, retention, and revenue for connected service offerings.

A Day in the Life:

Lead and support RTB initiatives for CCS product offerings, ensuring disciplined execution, issue resolution, and continuous performance improvement.

Manage the 4Ps for CCS offerings, including product, price, place, and promotion, in alignment with portfolio strategy, customer needs, and business objectives.

Analyze customer, vehicle, subscription, campaign, channel, and financial data to identify trends, diagnose performance gaps, and recommend actions that improve revenue and customer value.

Develop and maintain business performance reporting, KPIs, forecasts, and management-ready insights for CCS products and initiatives.

Partner with cross-functional teams across CMM, Product Planning, R&D, CX, IS/Digital, CRM, Aftersales, Finance, Legal, and other functions to implement and optimize CCS initiatives.

Support pricing, packaging, offer design, lifecycle management, and go-to-market activities for connected service product offerings.

Work with CRM and channel teams to improve customer communications, awareness, trial engagement, conversion, renewal, retention, and win-back performance.

Support ongoing relationships with Mobile Network Operator (MNO) and Telematics Service Provider (TSP) partners, including operational coordination, performance reviews, issue resolution, and alignment on service delivery.

Validate provider invoicing and revenue-share structures to support financial accuracy, contractual compliance, and effective management of CCS product economics.

Translate complex data and customer insights into clear business recommendations, action plans, and executive-ready presentations.

Monitor the competitive landscape and connected services market to identify relevant trends, benchmarks, risks, and opportunities.

Support Voice of Customer and continuous-improvement activities that strengthen the end-to-end CCS customer experience.

Who We're Looking for:

Required:

Strong analytical capability, including the ability to interpret large or complex data sets and connect insights to commercial actions.

Working knowledge of product lifecycle management and the 4Ps of marketing: product, price, place, and promotion.

Strong business acumen with an understanding of subscription, retention, revenue, customer engagement, invoicing, and revenue-share drivers.

Effective project management, facilitation, communication, partner-management, and stakeholder-alignment skills.

Ability to develop concise, executive-ready recommendations and presentations.

Comfort operating in a fast-paced, cross-functional environment with multiple priorities.

Proficiency with Microsoft Office and data visualization or analytics tools.

Curiosity and interest in connected vehicle technologies, digital services, customer behavior, and evolving business models.

7 or more years of experience in automotive, connected products or services, subscription businesses, digital product management, marketing, analytics, business strategy, or a related field.

Demonstrated experience using data to evaluate business performance and develop actionable recommendations.

Experience working across multiple functions and managing initiatives with diverse stakeholders.

Bachelor's degree required

Desired:

Advanced degree preferred

Salesforce experience preferred.

Knowledge of the Nissan organization is a plus.

Travel:

Infrequent day or overnight travel may be required.

What You'll Look Forward to at Nissan:

Career Growth and Continuous Learning Opportunities: Benefit from diverse career paths, cross-departmental moves, and innovative learning platforms. Enhance your skills through seminars, leadership training, and tuition reimbursement programs, all while playing a vital role in shaping the future of transportation. From day one, you'll have the support to tackle challenges and contribute to impactful solutions across our organization.

Rewards: Be supported with a Comprehensive Benefits Package, including medical, mental health, parental leave, retirement s