Senior Partner Marketing Manager, Channel & Audit

Drata

United States

Remote

USD 120,000 - 184,000

Full time

2 days ago
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Benefits offered by this job

Stock equity
Health & wellness benefits
401(k) plan
Parental leave
Professional development stipends
Flexible vacation

Job summary

Drata is seeking a senior partner marketing leader to own joint go-to-market programs with priority Channel and Audit partners. You will partner with Revenue Marketing and BD to craft demand-gen strategies, campaigns, and MDF investments. The role primarily targets the AMER region with occasional support for APAC or EMEA.

You’ll build trusted partner relationships, design and optimize campaigns, manage budgets, and measure pipeline impact. This is a hands-on role with broad scope.

Qualifications

  • 5+ years of B2B marketing experience with significant Channel or partner marketing ownership.
  • Track record of developing and executing partner go-to-market strategies and full-funnel programs that generate measurable pipeline.
  • Strong analytical judgment using pipeline, MDF, and campaign performance to guide investments.
  • Ability to build trusted partner relationships and lead cross-team initiatives without direct authority.
  • AI-forward mindset with practical use of tools to improve efficiency and scale work.

Responsibilities

  • Develop joint go-to-market strategies with priority partners and BD and translate priorities into marketing plans.
  • Build relationships with Channel partner marketing and sales leaders and strengthen priority Audit partner relationships.
  • Design and execute partner campaigns, events, webinars, demand gen, content, sponsorships, and MDF-backed programs.
  • Manage MDF and co-marketing investments: assess requests, prioritize spend, track commitments, measure pipeline impact.
  • Use performance data to identify opportunities, optimize programs, and adjust spend as needed.
  • Create scalable Channel marketing processes, including partner event workflows and campaign templates.
  • Collaborate across BD, Sales, Field Marketing, Demand Gen, Corporate and Product Marketing to align plans.
  • Own a broad portfolio autonomously: prioritize, make trade-offs, and drive high-impact work.

Skills

B2B marketing
Partner marketing
Campaign management
Analytics
Cross-functional collaboration

Tools

Glean
Claude

Job description

Drata is building the trust layer between great companies - automating compliance, managing risk, and helping organizations prove trust continuously as they scale. We're Dratanauts: a global crew of 600+ professionals united by a culture that rewards integrity, ownership, and raising the bar, no matter where in the world we're working from.

Why Join the Drata Team?

At Drata, you're not maintaining legacy compliance software - you're building the agentic AI platform defining what trust looks like for the next generation of companies. Here's what makes the work itself worth showing up for:

  • Problems without a playbook: You'll work at the edge of AI and security, building agentic governance, continuous compliance, and real-time trust verification to solve problems that don't have an established answer yet. You're writing it as you go.
  • Real ownership, not just process: Our values center on owning outcomes and raising the bar, not checking boxes. You're expected to have opinions and back them.
  • A seat at the table: Your perspective is unique and valued. Open debate and diverse viewpoints are built into how decisions actually get made here, at every level.
  • Growth at rocketship speed: Drata is scaling fast, which means scope grows fast too. High performers get more ownership, visibility, and experience.
  • A crew, not just coworkers: Dratanauts consistently describe a "come as you are" culture with sharp, curious people—the kind of team that makes hard problems genuinely fun to solve. See what they say here https://drata.com/about/careers/life and follow us on LinkedIn https://www.linkedin.com/company/drata/posts/?feedView=all for company news, employee stories, and career updates.
Job Summary:

Lead partner marketing strategy and execution across Drata’s priority Channel and Audit partners. In close partnership with Revenue Marketing and Business Development (BD), build and adapt joint go‑to‑market strategies that generate demand, create and progress qualified opportunities, and deliver measurable pipeline. This is a hands‑on senior role spanning partner strategy, campaign delivery, investment decisions, and performance measurement. The focus is AMER, with occasional support for APAC or EMEA as needed.

What you'll do:
  • Develop joint go-to-market strategies with priority partners and BD, translating shared business priorities into focused marketing plans and adapting them as partner needs and performance evolve.
  • Build trusted relationships with Channel partner marketing and sales leaders, including strategic VARs and other large solution providers, and deepen priority Audit partner relationships.
  • Design and execute partner campaigns, events, webinars, demand generation, content, sponsorships, and MDF-backed programs that generate demand, create and progress opportunities, and deliver measurable pipeline.
  • Manage MDF and co‑marketing investments for priority Channel and Audit partners: assess requests, prioritize spend, coordinate campaigns, track commitments, and measure pipeline contribution and return.
  • Use campaign, partner, funnel, and investment performance to identify opportunities, optimize programs, and shift focus or spend when needed.
  • Build scalable Channel marketing processes and resources, including partner event workflows, campaign templates, prioritization practices, tracking, and follow‑up handoffs.
  • Partner across BD, Sales, Field Marketing, Demand Generation, Corporate and Product Marketing, and Marketing Operations to align plans and deliver effective programs.
  • Own a broad portfolio autonomously: prioritize ruthlessly, make clear trade-offs, and keep the highest‑impact partner work moving.
What you'll bring:
  • 5+ years of B2B marketing experience with significant Channel or partner marketing ownership; experience with VARs, resellers, MSPs, or systems integrators.
  • A track record of developing and executing partner go‑to‑market strategies and full‑funnel programs that generate measurable qualified pipeline.
  • Strong analytical judgment: use pipeline, opportunity progression, MDF, and campaign performance to focus investment on the programs with the strongest measurable pipeline potential.
  • The ability to build trusted partner relationships, align stakeholders around a joint plan, and lead work across teams without direct authority.
  • An AI‑forward mindset and practical use of tools such as Glean and Claude to improve efficiency, streamline workflows, and scale quality work.
  • A self‑directed builder’s mindset, with the project management and communication skills to create repeatable processes and deliver complex programs from strategy through measurement.
Preferred Qualifications
  • Pre‑existing marketing relationships with strategic Channel partners, including major VARs.
  • Experience in B2B SaaS, cybersecurity, compliance, or a related technology environment.
  • Experience with partner programs that include tiering, MDF, co‑marketing, or channel sales motions.
  • Experience working across regions or adapting programs for different partner and market needs.
How we support you:

At Drata, our people are our strongest advantage—and we prove it with support that exceeds industry standards. Our total rewards package is designed to power your well‑being, accelerate your growth, and keep your work‑life balance thriving.

Explore how we invest in your Life at Drata https://drata.com/about/life-at-drata?utm_source=chatgpt.com.

  • Shared Success: We provide stock equity to ensure that as the company grows, you share directly in that success. Equity gives every employee a sense of ownership and the opportunity to celebrate our wins together—because your contributions don’t just support our progress; they help drive our collective success.
  • Health & Wellness: Up to 100% employer‑paid premiums for medical, dental, and vision coverage for employees and their dependents, along with comprehensive wellness benefits and healthcare concierge services designed to support your needs beyond traditional insurance.
  • Financial Well‑Being: A comprehensive suite of financial benefits, including a 401(k) plan, company‑paid life and disability insurance, tax‑advantaged spending accounts, and a range of discounted voluntary offerings to help you customize and strengthen your overall financial position.
  • Family Support: We want to support you in life's most important moments, so we offer a paid Parental Leave policy, after six months of employment. Employees also receive access to Kindbody fertility and family‑building benefits and dedicated leave specialists who help guide you through the entire process.
  • Growth & Development: Generous annual stipends for both professional and personal development, empowering you to invest in your continued growth. You’ll also have access to a wide range of internal learning opportunities, ensuring you can build new skills, deepen your expertise, and advance your career with confidence.
  • Time Off & Flexibility: We believe that to do your best work, you should get the time you need for rest, rejuvenation and recovery. Drata offers a flexible vacation policy, paid holidays, and other perks to recharge.

The expected base salary range for this role is between $120,000 - $184,000 and is listed to provide transparency. Actual base pay will vary based on multiple factors — market location, job‑related knowledge, skills, experience, and overall alignment to the role. Candidates shouldn't expect automatic placement at any particular point within the range. Offer amounts are determined by the qualifications each candidate brings to the position. Total compensation may also include equity designed to provide meaningful ownership in the company, as well as health and wellbeing benefits.

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