Senior Partner Marketing Manager

The Sage Group; United States; On-site; USD 120,000 - 165,000; Full time

Job summary

The Sage Group’s client, global data and technology company, is searching for a Partner Marketing Manager to develop and lead partnership marketing strategies that drive product adoption, retention, expansion, and advocacy across their diverse portfolio of operational decision-support solutions. This position will support pipeline growth and lead development through valuable partners for their Refined Fuels and Energy business.

This role reports to the VP of Product Marketing.

Qualifications

• 6+ years in partner marketing, product marketing, customer marketing, customer advocacy, or lifecycle marketing experience in B2B SaaS.
• Proven success designing and launching new partner marketing programs that drive revenue (SaaS) growth.
• Impactful and amazing internal and external communication skills.
• Ability to understand and translate complex data-driven use cases and build partner marketing programs that focus on platforms, decision making, and ARR growth.
• Strong cross-functional collaboration skills with Product marketing, sales and product teams.
• Experience with Canva, Marketo, HubSpot, Salesforce, Gong, and Salesforce. Experimenting and usage of AI marketing tooling and chatbots.

Responsibilities

• Partner Marketing Strategy Development and Execution.
• Driving net new sales accepted leads through partnerships - IE ARR Pipeline.
• Engaging with partners to drive significant pipeline growth through partner marketing and demand generation channels.
• Measuring growth of their decision operating platforms through their robust partner ecosystem.
• Creating better together stories and win wires with partners and customers.
• Be a force in helping shape the partner ecosystem.
• Working closely with their amazing customer marketing team.

Skills

Partner marketing

B2B SaaS

Communication

Cross-functional collaboration

Data-driven marketing

Tools

Canva

Marketo

HubSpot

Salesforce

Gong

AI marketing tooling

Job description

The Sage Group’s client, global data and technology company, is searching for a Partner Marketing Manager to develop and lead partnership marketing strategies that drive product adoption, retention, expansion, and advocacy across their diverse portfolio of operational decision-support solutions. This position will support pipeline growth and lead development through valuable partners for their Refined Fuels and Energy business.

This role reports to the VP of Product Marketing.

What You Will be Responsible For:

• Partner Marketing Strategy Development and Execution
• Driving net new sales accepted leads through partnerships - IE ARR Pipeline
• Engaging with partners to drive significant pipeline growth through partner marketing and demand generation channels
• Measuring growth of their decision operating platforms through their robust partner ecosystem
• Creating better together stories and win wires with partners and customers
• Be a force in helping shape the partner ecosystem
• Working closely with their amazing customer marketing team

What You Will Bring to the Position:

• 6+ years of partner marketing, product marketing, customer marketing, customer advocacy, or lifecycle marketing experience in B2B SaaS.
• Proven success in designing and launching new partner marketing programs that drive revenue (SaaS) growth.
• Impactful and amazing internal and external communication skills.
• Ability to understand and translate complex data-driven use cases and build partner marketing programs that focus on platforms, decision making, and ARR growth.
• Strong cross-functional collaboration skills with Product marketing, sales and product teams.
• Experience with Canva, Marketo, HubSpot, Salesforce, Gong, and Salesforce. Experimenting and usage of AI marketing tooling and chatbots.

Preferred

• Experience in platform marketing through partners and direct SaaS sales experience.
• Experience managing partner advisory boards, developing partner stories and case studies or vertical-specific customer user groups/councils.
• Understanding how enterprises use data for forecasting, operational planning, and risk mitigation.

What Success Looks Like

• Significant pipeline growth and close deals through the partner ecosystem.
• Increased adoption of key platforms and features through partner ecosystem.
• Improved renewal rates driven by stronger onboarding and value demonstration.
• Growing community engagement through industry-specific content and events.
• Quantifiable impact on expansion and pipeline acceleration.