Senior Paid Social Lead — Remote, AI-Driven B2B Growth

Blacksmith Agency LLC; Washington; Remote; USD 70,000 - 110,000; Full time

Job summary

Blacksmith Agency is an AI-first digital agency seeking a Paid Social Media Manager to own paid media for a book of B2B and growing-brand clients. You are the strategic voice at the table, making the calls on targeting, budgets, and narrative for the client.

You will own campaigns on Google Ads, Meta, LinkedIn and Microsoft Ads, manage bidding, testing, and conversions with GA4 and pixels, and craft the 90-day and quarterly roadmaps while driving long-term account growth.

Qualifications

• 3+ years hands-on in Google Ads and Meta: you have built, run and optimized the campaigns yourself.
• A record of moving ROAS, CPA or pipeline numbers you can walk us through.
• Agency experience across several clients at once.
• Clear spoken English with US clients on live calls.

Responsibilities

• Paid media across Google Ads, Meta, LinkedIn and Microsoft Ads for your accounts.
• Budget allocation, bidding, targeting and creative testing, and when to kill a campaign.
• Conversion tracking and attribution you can trust: GA4, tag manager and platform pixels.
• The 90 day and quarterly roadmap for each client, and the story behind the numbers on the call.
• Account growth: retention, upsell and the long-term relationship.

Skills

Paid media

ROAS optimization

Client communication

Agency experience

Tools

Google Ads

Meta Ads

LinkedIn Ads

Microsoft Advertising

Job description

Blacksmith Agency is an AI-first digital agency seeking a Paid Social Media Manager to own paid media for a book of B2B and growing-brand clients. You are the strategic voice at the table, making the calls on targeting, budgets, and narrative for the client.

You will own campaigns on Google Ads, Meta, LinkedIn and Microsoft Ads, manage bidding, testing, and conversions with GA4 and pixels, and craft the 90-day and quarterly roadmaps while driving long-term account growth.