Senior Paid Social Lead — Meta Ads & VSL Strategy (Remote)

Clients Blackbox, Inc.; Austin (TX); Hybrid; USD 115.000 - 150.000; Vollzeit

Benefits dieser Stelle

Paid Time Off

Training & Development

Work From Home

Flexible Schedule

Performance Bonus

Zusammenfassung

Clients Blackbox, Inc. is seeking a Senior Paid Media Strategist to own client performance across Meta campaigns, messaging, and funnels.

You will lead client conversations, drive testing strategies, and optimize performance for high-net-worth appointment funnels. This hands-on role requires crafting direct-response copy, VSL scripts, and data-driven recommendations while coordinating with video editors and analytics tooling.

Qualifikationen

• 5+ years of hands-on paid media experience, with substantial Meta advertising responsibility.
• Experience managing multiple client accounts and leading client-facing strategy conversations.
• Proven ability to drive campaigns toward defined performance targets while supporting client retention.
• Strong direct-response copywriting skills, including ad copy and scripts.
• Experience developing and testing creative concepts, hooks, angles, and messaging.
• Experience with conversion tracking, pixels, and basic marketing automation.

Aufgaben

• Own a portfolio of client accounts and serve as the primary strategic point of contact.
• Lead bi-weekly client calls and prepare performance reports.
• Translate performance data into clear recommendations and strategic decisions.
• Build client relationships to support retention, renewals, and referrals.
• Build, launch, and optimize Meta campaigns focused on lead generation and appointment booking.
• Manage budgets, audiences, bid strategies, account structure, and creative testing.
• Write direct-response ad copy and video scripts for financial services audiences.
• Set up tracking, pixels, and conversion events; configure Calendly/Zapier workflows.

Kenntnisse

Paid media

Meta Advertising

Client management

Copywriting

Analytics

Tools

Pixels

Calendly

Zapier

Jobbeschreibung

Clients Blackbox, Inc. is seeking a Senior Paid Media Strategist to own client performance across Meta campaigns, messaging, and funnels.

You will lead client conversations, drive testing strategies, and optimize performance for high-net-worth appointment funnels. This hands-on role requires crafting direct-response copy, VSL scripts, and data-driven recommendations while coordinating with video editors and analytics tooling.