Senior Paid Social Growth Manager

Scribd, Inc.; Denver (CO); Hybrid; USD 89,000 - 156,000; Full time

Benefits offered by this job

Flexible work model

Comprehensive health coverage

Generous paid time off

Employee equity

Wellness stipends

Job summary

Scribd, Inc. is seeking a Senior Paid Social Manager to lead social advertising efforts across platforms like Meta, TikTok, and Reddit. This role requires over 6 years of experience in managing paid social campaigns, focused on user acquisition for Scribd’s products. Responsibilities include optimizing advertising budgets, developing social strategies, and analyzing performance metrics. The ideal candidate has strong analytical skills, deep expertise in paid social platforms, and is comfortable using AI tools for campaign optimization. Benefits include flexible working, comprehensive health coverage, and generous paid time off.

Qualifications

• 6+ years of managing paid social campaigns, 3+ years in subscription or D2C products.
• Track record of scaling social advertising spend efficiently.
• Deep expertise in Meta Ads Manager, TikTok Ads, and Reddit Ads.

Responsibilities

• Own and optimize paid social advertising budgets across various platforms.
• Develop and execute paid social strategies aligned with growth objectives.
• Analyze funnel performance from ad click through to subscription activation.

Skills

Paid social campaign management

Audience targeting

Social advertising optimization

Analytical skills

Collaboration

Tools

Meta Ads Manager

TikTok Ads

Reddit Ads

Google Tag Manager

Job description

Scribd, Inc. is seeking a Senior Paid Social Manager to lead social advertising efforts across platforms like Meta, TikTok, and Reddit. This role requires over 6 years of experience in managing paid social campaigns, focused on user acquisition for Scribd’s products. Responsibilities include optimizing advertising budgets, developing social strategies, and analyzing performance metrics. The ideal candidate has strong analytical skills, deep expertise in paid social platforms, and is comfortable using AI tools for campaign optimization. Benefits include flexible working, comprehensive health coverage, and generous paid time off.