Senior Paid Social Growth Manager

Scribd, Inc.; Boston (MA); Hybrid; USD 89,000 - 156,000; Full time

Benefits offered by this job

Flexible work model

Comprehensive health coverage

Paid parental leave

Job summary

Scribd, Inc. is looking for a Senior Paid Social Manager to join their performance marketing team in Boston, MA. The role involves optimizing social advertising budgets and strategies across platforms like Meta and TikTok to drive user acquisition for their products, Everand and Fable. Ideal candidates will have at least 6 years of experience in managing paid social campaigns and expertise in key advertising platforms. Benefits include flexible work options, comprehensive health coverage, and generous paid time off.

Qualifications

• 6+ years of experience managing paid social campaigns.
• Proven track record of scaling social advertising spend efficiently.
• Deep expertise in Meta Ads Manager, TikTok Ads, and Reddit Ads.

Responsibilities

• Own and optimize paid social advertising budgets across platforms.
• Develop and execute paid social strategies aligned with brand guidelines.
• Analyze funnel performance from ad click through to subscription activation.

Skills

Managing paid social campaigns

Scaling social advertising efficiently

Meta Ads Manager

TikTok Ads

Reddit Ads

Conversion optimization

Attribution models

Data visualization tools

Cross-functional collaboration

Using AI tools

Tools

Google Tag Manager

Job description

Scribd, Inc. is looking for a Senior Paid Social Manager to join their performance marketing team in Boston, MA. The role involves optimizing social advertising budgets and strategies across platforms like Meta and TikTok to drive user acquisition for their products, Everand and Fable. Ideal candidates will have at least 6 years of experience in managing paid social campaigns and expertise in key advertising platforms. Benefits include flexible work options, comprehensive health coverage, and generous paid time off.