Senior Paid Social Creative Strategist - Performance

115 Ventures; United States; Remote; USD 85,000 - 125,000; Full time

Job summary

115 Ventures seeks a creative strategist to own the paid social advertising cycle—from consumer research and concept development to briefing, production feedback, and iterative optimization.

You will develop and test high-volume direct-response scripts and creative concepts rooted in performance data and market insights, while analyzing ad performance to derive learnings and collaborating with media buyers, editors, and designers to improve winning patterns.

Qualifications

• Own the creative strategy cycle for paid social ads from research to iteration.
• Develop and test high-volume direct-response scripts and concepts from performance data.
• Analyze ad performance and document learnings to improve patterns.

Responsibilities

• Own the creative strategy cycle for paid social ads from customer research and concept development to briefing, feedback, and iteration.
• Develop and test high-volume direct-response scripts and creative concepts using performance data and market insights.
• Analyze ad performance, document learnings, and collaborate with media buyers, editors, and designers to improve winning ad patterns.

Skills

Creative strategy

Direct-response writing

Performance analysis

Job description

115 Ventures seeks a creative strategist to own the paid social advertising cycle—from consumer research and concept development to briefing, production feedback, and iterative optimization.

You will develop and test high-volume direct-response scripts and creative concepts rooted in performance data and market insights, while analyzing ad performance to derive learnings and collaborating with media buyers, editors, and designers to improve winning patterns.