Remote Creative Strategist: Performance-Driven Copy & Growth

inBeat Agency; Raleigh (NC); Remote; USD 70,000 - 110,000; Full time

Benefits offered by this job

Unlimited Time Off & Sick Days

Fully remote (work from anywhere)

Global pods

Job summary

inBeat Agency is seeking a Creative Strategist to own creative, data analysis and performance outcomes across client accounts, with a strong bias toward writing, analytics, measurement, and continuous improvement.

You will lead creative strategy across paid social, run performance-led research, develop high-converting concepts, and mentor junior creatives while collaborating with design and media buying to test and scale.

Qualifications

• Fluency in written and spoken English is required.
• Experience developing performance-driven creative for paid social or digital channels.
• Strong comfort interpreting performance data and using it to guide creative direction and iteration.
• Experience collaborating cross-functionally in fast-moving, data-creative-focused environments.

Responsibilities

• Own creative strategy across multiple paid social accounts; from insight and hypothesis through execution and iteration.
• Run performance-led research; analyze ad platform data, creative performance signals, and competitor patterns to inform strategy.
• Develop and test high-converting creative concepts grounded in consumer insight, platform mechanics, and historical performance.
• Build clear creative hypotheses, testing frameworks, and messaging systems; not one-off ideas.
• Write and guide performance copy that is structured, intentional, and measurable.
• Partner closely with design, editing, and media buying to ensure creative is built for testing, scale, and learning.
• Translate quantitative performance data and qualitative feedback into concrete creative decisions and pivots.
• Mentor junior creatives; sharpening their strategic thinking, analytical instincts, and execution quality.
• Present creative strategy and performance rationale to clients with clarity, logic, and confidence.
• Stay current on platform changes, creative formats, and performance trends that materially impact results.

Skills

Exceptional writing

Performance data interpretation

Creative thinking

Mentoring others

Curiosity

Initiative

Job description

inBeat Agency is seeking a Creative Strategist to own creative, data analysis and performance outcomes across client accounts, with a strong bias toward writing, analytics, measurement, and continuous improvement.

You will lead creative strategy across paid social, run performance-led research, develop high-converting concepts, and mentor junior creatives while collaborating with design and media buying to test and scale.