Senior Paid Search Lead — Remote, DTC Growth

Lunar Solar Group; United States; On-site; USD 75,000 - 100,000; Full time

Benefits offered by this job

100% paid Medical insurance

401K with company match

Generous PTO & holidays

Job summary

Lunar Solar Group, a high-growth advertising agency, seeks a results-driven Digital Marketing Specialist to optimize Google Ads campaigns for DTC ecommerce brands. You will help shape strategy, monitor performance, and drive client impact from a fully remote US base.

The role emphasizes data-driven decision making, collaboration with senior teams, and utilization of AI tools to enhance efficiency. A strong communication skill set and 3–6 years’ experience are required.

Qualifications

• 3-6 years of in-platform experience with Google Ads; DTC/ecommerce focus required.
• Feed optimization experience is a plus.
• Strong strategic thinking and ability to translate data into actionable insights.
• Excellent verbal and written communication skills, especially with clients.

Responsibilities

• Execute and optimize Google Ads campaigns for DTC ecommerce.
• Develop media strategy across funnel stages and messaging tactics.
• Monitor KPIs (CPA, ROAS) and manage budgets within limits.
• Apply Lunar Solar Group blueprint and leverage AI to improve efficiency.
• Onboard clients and guide junior team members through transitions.

Skills

Google Ads experience

Data analysis

Communication skills

Strategic thinking

SEM advertising

Tools

Product feeds optimization

Job description

Lunar Solar Group, a high-growth advertising agency, seeks a results-driven Digital Marketing Specialist to optimize Google Ads campaigns for DTC ecommerce brands. You will help shape strategy, monitor performance, and drive client impact from a fully remote US base.

The role emphasizes data-driven decision making, collaboration with senior teams, and utilization of AI tools to enhance efficiency. A strong communication skill set and 3–6 years’ experience are required.