Senior Paid Media Strategy Lead (Remote, FL)

Climate First Bank; Tallahassee (FL); À distance; USD 120 000 - 160 000; Plein temps

Avantages offerts par ce poste

Health coverage

HSA

Employee stock options

Exclusive employee banking perks

Employee mortgage product with special

Paid sick time (64 hours)

Life insurance

Disability insurance

EAP with counseling

Résumé du poste

Climate First Bank in Florida seeks an experienced Senior Manager, Paid Media to own day-to-day paid media strategy, planning, buying, execution and optimization across paid search and paid social for Climate First Bancorp, Climate First Bank, OneEthos, and future portfolio companies.

You will partner with Creative, Marketing Operations, business leaders, and Compliance to build a specialized in-house capability that makes paid media efficient, accountable, and directly connected to business

Qualifications

• 5+ years of progressive paid media experience with hands-on ownership of search and social campaigns.
• Bachelor’s degree in marketing, advertising, business, analytics or related field, or equivalent experience.
• Strong analytical, budgeting and measurement skills with a data-driven mindset.

Responsabilités

• Own day-to-day paid media strategy, planning, buying, execution and optimization across paid search and paid social.
• Build, traffic, launch, and quality-check campaigns across Google Ads, Microsoft Advertising, Meta, and LinkedIn.
• Monitor performance, adjust bids/budgets/keywords, and develop a continuous testing roadmap.
• Manage budgets, pacing, forecasting, and provide clear performance insights to stakeholders.
• Collaborate with Creative, Marketing Operations, and Compliance to ensure compliant, accountable campaigns.

Connaissances

Paid media planning

Google Ads

Microsoft Advertising

Meta Ads Manager

LinkedIn Ads

Analytics & reporting

Formation

Bachelor's degree in marketing/advertising/business/analytics

Outils

Google Ads

Microsoft Advertising

Meta Ads Manager

LinkedIn Ads

Description du poste

Climate First Bank in Florida seeks an experienced Senior Manager, Paid Media to own day-to-day paid media strategy, planning, buying, execution and optimization across paid search and paid social for Climate First Bancorp, Climate First Bank, OneEthos, and future portfolio companies.

You will partner with Creative, Marketing Operations, business leaders, and Compliance to build a specialized in-house capability that makes paid media efficient, accountable, and directly connected to business