Senior Paid Media Strategist - Remote Growth Lead

Clients Blackbox, Inc.; Lubbock (TX); Hybrid; USD 100,000 - 130,000; Full time

Benefits offered by this job

Paid Time Off (PTO)

Training & Development

Work From Home

Flexible Schedule

Performance Bonus

Job summary

Clients Blackbox, Inc. is seeking a Senior Paid Media Strategist to own client performance across media buying, strategy, messaging, and creative testing.

You will manage a portfolio of accounts end to end, lead client conversations, and drive measurable results in Meta advertising campaigns. You will also craft direct-response copy and VSL scripts, develop testing strategies, and diagnose funnel performance.

Qualifications

• 5+ years of hands-on paid media experience with substantial Meta advertising responsibility.
• Ability to manage multiple client accounts and lead client-facing strategy conversations.
• Strong direct-response copywriting skills for ads and scripts.
• Experience developing and testing creative concepts, hooks, angles and messaging.
• Experience with conversion tracking, pixels, and basic marketing automation.

Responsibilities

• Own a portfolio of client accounts and serve as the primary strategic contact.
• Lead bi-weekly client calls covering performance, strategy, testing priorities, and next steps.
• Prepare and send bi-weekly performance reports at least 24 hours before scheduled calls.
• Translate performance data into clear recommendations and strategic decisions.
• Build strong client relationships that support retention, renewals, and referrals.
• Write direct-response ad copy and video sales letter scripts for financial services audiences.
• Develop hooks, angles, offers, and messaging variations for testing.
• Set up and troubleshoot tracking, pixels, and conversion events.
• Identify and resolve technical issues between advertising platforms and client systems.

Skills

Paid media

Meta Advertising

Copywriting

Client leadership

Performance marketing

Tools

Meta pixels

Calendly

Zapier

AI copy tools

Job description

Clients Blackbox, Inc. is seeking a Senior Paid Media Strategist to own client performance across media buying, strategy, messaging, and creative testing.

You will manage a portfolio of accounts end to end, lead client conversations, and drive measurable results in Meta advertising campaigns. You will also craft direct-response copy and VSL scripts, develop testing strategies, and diagnose funnel performance.