Senior Paid Media Leader, TV & Audio

Staffmark

Plano (TX)

On-site

USD 79,000 - 83,000

Full time

14 days+

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Benefits offered by this job

Medical

Dental

Vision

401k

Paid Time Off

Job summary

Staffmark is partnering with a global electronics leader in Plano, TX to fill the Manager, Paid Media – TV & Audio role. You will own national and performance media campaigns, translating strategy into precise, data‑driven execution to drive brand consideration, traffic, and sales.

The role demands 5–8 years in paid media, strong analytics, and a Bachelor’s degree. You’ll work with cross‑functional teams and agencies to deliver impactful campaigns across TVC, CTV/OTT, Online Video, Display, and

Qualifications

5–8 years of paid media experience across national digital channels (CTV, OLV, Display, Social) and performance media (SEM, PMax, Paid Social).
Strong analytical and data‑driven decision making with comfort handling large data sets.
Bachelor’s degree required; degree in Marketing, Advertising, Communications, or a related field preferred.

Responsibilities

Execute integrated paid media campaigns across national and performance channels for TV and Audio.
Collaborate with the Director of Paid Media to translate strategy into precise execution.
Monitor campaign performance in real time and deliver optimization recommendations to maximize ROAS.
Coordinate with Product Marketing, Integrated Marketing, and eCommerce teams to align messaging and targets.
Manage day‑to‑day relationships with agencies and media partners to ensure flawless execution.
Support development of media plans, budget recommendations, and performance reporting for TV and Audio.