Senior Paid Media Lead — Remote, Flexible Schedule

Clients Blackbox, Inc.; Abilene (TX); Remote; USD 115.000 - 135.000; Vollzeit

Benefits dieser Stelle

Paid Time Off

Training & Development

Work From Home

Flexible Schedule

Performance Bonus

Zusammenfassung

Clients Blackbox, Inc. is a performance marketing agency seeking a Senior Paid Media Strategist/Lead to own client performance across Meta campaigns, strategy, messaging, and funnel optimization.

You will manage multiple accounts end-to-end, lead client conversations, write direct-response copy, and guide testing across creative and offers. You will report to the Associate Director of Operations and maintain accountability for client performance, relationships, and retention, with a strong

Qualifikationen

• 5+ years hands-on paid media experience with substantial Meta advertising responsibility.
• Experience managing multiple client accounts and leading client-facing strategy conversations.
• Proven ability to manage campaigns toward defined performance targets while supporting client retention.
• Strong direct-response copywriting skills, including ad copy and scripts.
• Experience developing and testing creative concepts, hooks, angles, and messaging.
• Experience with conversion tracking, pixels, and basic marketing automation.
• Strong communication, organization, analytical, and problem-solving skills.

Aufgaben

• Own a portfolio of client accounts as the primary strategic contact.
• Lead bi-weekly client calls covering performance, strategy, testing priorities, and next steps.
• Prepare and send bi-weekly performance reports 24+ hours before scheduled calls.
• Translate performance data into clear recommendations and strategic decisions.
• Build client relationships to support retention, renewals, and referrals.
• Proactively identify and address account risks and opportunities.
• Build, launch, and optimize Meta campaigns focused on lead generation and appointments.
• Manage budgets, audiences, bid strategies, account structure, and creative testing.
• Monitor performance against cost-per-appointment and other metrics.
• Diagnose underperforming campaigns and identify changes to improve results.
• Develop structured testing strategies across audiences, offers, messaging, and variables.
• Write direct-response ad copy and video scripts for financial services audiences.
• Develop hooks, angles, offers, and variations for testing.
• Use performance data to generate new creative and messaging hypotheses.
• Collaborate with video editors and provide clear creative direction.
• Use AI tools to accelerate research and copy development while maintaining quality.

Kenntnisse

5+ years paid media experience

Direct-response copywriting

Client relationship management

Strong communication/analytical skills

Project management

Tools

Meta Ads Manager

Pixels & tracking

Zapier integrations

Jobbeschreibung

Clients Blackbox, Inc. is a performance marketing agency seeking a Senior Paid Media Strategist/Lead to own client performance across Meta campaigns, strategy, messaging, and funnel optimization.

You will manage multiple accounts end-to-end, lead client conversations, write direct-response copy, and guide testing across creative and offers. You will report to the Associate Director of Operations and maintain accountability for client performance, relationships, and retention, with a strong