Senior Outdoor Apparel Illustrator & Pattern Designer

BURLEBO; Austin (TX); On-site; USD 70,000 - 110,000; Full time

Job summary

BURLEBO, a growing brand in men's outdoor clothing, is seeking a Senior Apparel Graphic Designer to shape visual direction across apparel and seasonal collections in Austin.

You will develop original artwork, graphics, patterns, and typography, collaborating with Design, Product Development, Marketing, Merchandising, and Production to create commercially compelling products that feel distinctly BURLEBO.

Qualifications

• 5+ years of professional graphic design experience, preferably within apparel, outdoor, athletic, fashion, or lifestyle brands.
• Expert-level proficiency in Adobe Illustrator and Photoshop, with strong knowledge of Procreate, InDesign, AI design tools, and other relevant creative software.
• Exceptional illustration and drawing ability, with strong skills in sketching, composition, typography, layout, and developing original artwork.
• Advanced experience creating original, production-ready repeat patterns, prints, and colorways.
• Strong graphic tee and hat design experience, including graphics, logos, typography, illustrations, and embroidery-ready artwork.
• Strong understanding of apparel production and decoration, including screen printing, embroidery, sublimation, patches, garment washes, color separations, print placements, and production file preparation.

Responsibilities

• Develop original apparel graphics, illustrations, typography, logos, patterns, prints, and artwork from concept through final production.
• Lead graphic development across tees, hats, outerwear, performance apparel, and other apparel categories.
• Create original, production-ready repeat patterns, prints, and colorways across seasonal collections.
• Develop embroidery-ready artwork, screen print graphics, patches, sublimation artwork, and other decoration applications.
• Translate creative concepts and seasonal direction into compelling, commercially relevant apparel graphics.
• Build cohesive seasonal collections where graphics, patterns, color palettes, typography, and artwork work together across the full product assortment.
• Research emerging trends, visual culture, outdoor and lifestyle markets, and competitive brands to inform creative direction.
• Utilize resources such as WGSN, market research, competitive analysis, and cultural trends to help develop seasonal concepts and visual direction.
• Concept quickly and develop multiple creative directions while maintaining a high level of craftsmanship and attention to detail.
• Work closely with Product Development and Production to ensure artwork is technically accurate and ready for manufacturing.
• Prepare production-ready files, including color separations, print placements, embroidery files, repeat patterns, and other necessary artwork.
• Collaborate with internal teams and external partners throughout the development and production process.
• Maintain organized artwork libraries, design files, colorways, and production assets.
• Present creative concepts and clearly communicate design intent, rationale, and recommendations.
• Respond to feedback and iterate quickly while maintaining the integrity of the overall creative direction.
• Help evolve BURLEBO’s visual language while maintaining consistency across product categories and collections.

Skills

Adobe Illustrator

Photoshop

Procreate

InDesign

Illustration

Typography

Layout

Pattern design

Embroidery-ready artwork

Color separations

Tools

AI design tools

Job description

BURLEBO, a growing brand in men's outdoor clothing, is seeking a Senior Apparel Graphic Designer to shape visual direction across apparel and seasonal collections in Austin.

You will develop original artwork, graphics, patterns, and typography, collaborating with Design, Product Development, Marketing, Merchandising, and Production to create commercially compelling products that feel distinctly BURLEBO.