Senior On-Platform Content Curator & Growth Lead

WEBTOON Entertainment Inc. (Wattpad & WEBTOON Family of Brands); El Segundo (CA); On-site; USD 125,000 - 175,000; Full time

Benefits offered by this job

Health benefits

PTO and parental leave

401K contributions

Commuter benefits

Job summary

WEBTOON Entertainment, a leader in digital storytelling, is seeking a Senior Content Programmer to own how series are discovered and pitched within our app. You will combine editorial judgment, reader data, and product thinking to build scalable programming systems that maximize engagement and retention.

You will collaborate with product, data science, and engineering across the U.S. and Korea to align recommendations, curation, and tailored pitches, delivering a holistic reader journey and

Qualifications

• 7+ years of experience in content programming, editorial curation, merchandising, or content marketing for a digital content platform.
• Strong story analysis skills and ability to explain why a story works and for whom.
• Exceptional writing and editorial judgment with pitching ability.
• Hands-on data skills, able to define segments and work with dashboards; SQL proficiency.
• Experience running in-app or on-platform experiments and translating results.
• Understanding of how recommendation/personalization systems affect discovery.
• Deep familiarity with U.S. readers and pop culture trends.

Responsibilities

• Drive Title Lifecycle Management from launch to completion and scale high-potential stories.
• Identify pacing and hooks to maximize payoff and drive cumulative growth.
• Read stories like an editor and pitch them like a marketer with in-app copy.
• Turn readership data into programming opportunities and design experiments.

Tools

Braze

CRM platforms

Job description

WEBTOON Entertainment, a leader in digital storytelling, is seeking a Senior Content Programmer to own how series are discovered and pitched within our app. You will combine editorial judgment, reader data, and product thinking to build scalable programming systems that maximize engagement and retention.

You will collaborate with product, data science, and engineering across the U.S. and Korea to align recommendations, curation, and tailored pitches, delivering a holistic reader journey and