Senior Motion & Graphic Designer

Lever, Inc.; United States; Remote; USD 90,000 - 110,000; Full time

Benefits offered by this job

Unlimited PTO

Comprehensive health, dental, and visi

Virtual Team Events

Company-paid ClassPass membership

Paid Parental Leave (12 weeks)

Summer Fridays

401(k) with Employer Match

Job summary

Silverback Strategies, a performance marketing agency, seeks a Senior Creative Producer to translate strategy into visuals and deliver high-quality static and video ads for paid social. You will ensure brand consistency, navigate regulatory reviews, and push creative boundaries within guardrails.

You will collaborate with a Creative Strategist, manage fast production timelines, and maintain client-ready assets across a high volume of variations and formats.

Qualifications

• 5+ years in a hands-on creative production role — Art Director, Senior Designer, Creative Producer, or similar — with dedicated performance/paid social experience
• A portfolio shows range across both static design and video/motion editing, ideally for paid social specifically
• Experience working within brand guidelines of varying depth and translating them into new creative applications
• Experience in regulated or highly regulated industries (healthcare, finance, insurance, legal, or similar) is a strong plus, given our client base
• Experience working in matrixed organizations with multiple stakeholders and layered approval processes

Responsibilities

• Translate strategy into visuals: partner with Creative Strategist to turn briefs into visual concepts and assets
• Produce both statics and video: design static ad creative and edit short-form video for paid social
• Interpret brand guidance and ensure on-brand output across variations
• Navigate regulated-industry review cycles to minimize revisions while maintaining quality
• Push brands into new creative territory within brand-safety guardrails
• Select and edit raw footage/imagery into finished assets
• Own asset quality and turnaround with minimal revisions
• Maintain visual consistency at scale across ad variations and platforms

Skills

5+ years experience

Portfolio: static design & video

Brand guideline experience

Regulated industries experience

Matrixed organizations

Tools

Figma

After Effects

Adobe Creative Suite

Job description

Silverback Strategies is a performance marketing agency built to help marketers grow and capitalize on change. Ad Age, Inc Magazine, The Washington Post, The Washingtonian, and The Washington Business Journal have recognized Silverback as one of the best places to work.

We hire the best and help them get better. Silverbackers are supported, challenged and inspired by their peers. Regardless of title or tenure, every Silverbacker plays a role in helping our agency get better. This is a place where you can make a difference.

What you will do:

• Translate strategy into visuals: partner closely with our Creative Strategist to take research, hooks, and loosecreative briefs and turn them into concrete visual concepts, storyboards, and finished assets
• Produce both statics and video: design and build static ad creative and edit/produce short-form video andmotion content for paid social at a consistently high craft level
• Interpret brand guidance at any altitude: work from anything ranging from a thin one-pager to a comprehensivebrand system, and reliably produce creative that's unmistakably on-brand either way
• Navigate regulated-industry review cycles: produce creative that anticipates compliance and legal scrutiny,minimizing revision rounds and rejection risk without watering down creative quality
• Push brands into new creative territory: identify opportunities to evolve a brand's creative expression to unlockscale and new-market growth, while staying inside brand-safety guardrails
• Select and edit raw footage/imagery: review raw photography and video footage from shoots and select, crop,cut, and edit the strongest material into finished assets — no on-set creative direction required
• Own asset quality and turnaround: deliver polished, client-ready work with minimal internal revision cycles soassets aren't burning days internally before they even reach the client
• Maintain visual consistency at scale: keep creative consistent and on-brand across a high volume of advariations, formats, and platform

What we are looking for:

Core Experience

• 5+ years in a hands-on creative production role — Art Director, Senior Designer, Creative Producer, or similar —with dedicated performance/paid social experience
• A portfolio that shows range across both static design and video/motion editing, ideally for paid social specifically
• Experience working within brand guidelines of varying depth and translating them into new creative applications
• Experience in regulated or highly regulated industries (healthcare, finance, insurance, legal, or similar) is a strong plus, given our client base
• Experience working in matrixed organizations with multiple stakeholders and layered approval processes

Craft & Technical Skills

• Expert-level proficiency in Figma (or similar) for static design and layout
• Strong proficiency in After Effects (or similar) for motion graphics and video editing
• Comfortable editing raw video/photo footage into finished assets: selects, cuts, pacing, captions/graphicsoverlays
• Working knowledge of Adobe Creative Suite (Photoshop, Premiere, Illustrator) as needed
• Understands platform-specific creative specs and best practices across Meta, TikTok, YouTube, Pinterest, andother paid social channels
• Creative & Strategic Judgment
• A strong eye for what "good" looks like in modern performance advertising — thumb-stopping, polished, andeffective, not just pretty
• Understands performance/paid-social fundamentals (hooks, pacing, hierarchy, CTAs) well enough to make smartcreative calls independently, without needing to run the strategy
• Can take a loose brief or visual direction and fill in the gaps with sound creative judgment
• High attention to detail — typos, brand misapplications, and spec errors don't make it to client review
• Comfortable giving and receiving fast, iterative feedback in a deadline-driven environment

Working Style

• Thrives on speed without sacrificing polish - this role owns production timelines that need to move fast to offsetlong approval cycles
• Collaborative by nature; sees the Creative Strategist as a partner, not a hand-off point
• Self-sufficient in production; doesn't need heavy oversight to get from brief to finished asset

What success looks like:

• Assets consistently reach client/compliance review in 1–2 internal revision rounds or fewer
• Creative reliably passes compliance and legal review with minimal rework
• Output balances brand safety with creative freshness — clients see growth and new territory, not just "more ofthe same"
• The Strategist and Senior Performance Creative function as a true two-person creative engine, each covering what the other doesn't

What This Role Is Not:

• Not a photo/video shoot creative director — you won't be expected to run or direct live shoots, just to select andedit from what's captured
• Not a pure strategist — research, testing frameworks, and reporting live with the Creative Strategist, not this role

Why Silverback?

• Make an impact: We’re a small agency. Everybody has the opportunity to drive change and impact
• Get paid: We hire the best and pay them generously
• Do cool sh*t: From media to SEO to measurement, learn the cutting edge of what works

Benefits & Perks

• Unlimited PTO
• Comprehensive health, dental, and vision plans
• Virtual Team Events and a fun, casual, inclusive company culture
• Company-paid ClassPass membership
• 12 weeks of Paid Parental Leave
• Summer Fridays
• 401(k) with Employer Match

$90,000 - $110,000 a year

Silverback Strategies is an equal opportunity employer. If you believe you meet the qualifications for the position, then we invite you to apply. We celebrate the free flow of conversation, ideas and opinions at Silverback, but actions such as bullying, discrimination, harassment or retaliation of any kind are strictly prohibited in our workplace. We are committed to providing a safe, open and accommodating environment that allows all of our team members to thrive. Employment decisions are made without regard to age, color, disability, family, genetic information, origin, race, religion, sex. For more information, we invite you to visit eeoc.gov.