Senior Meta Paid Social Lead — Strategy, Copy & Growth (Remote)

Clients Blackbox, Inc.; El Paso (TX); Hybride; USD 110 000 - 140 000; Plein temps

Avantages offerts par ce poste

Paid Time Off

Training & Development

Work From Home

Flexible Schedule

Performance Bonus

Résumé du poste

Clients Blackbox, Inc. is seeking a Senior Paid Media Strategist / Paid Media Lead to own client performance across Meta campaigns, testing, and messaging. You’ll manage multiple accounts, drive results, and communicate with clients to optimize CRO and show rates.

You’ll write direct-response copy and video scripts, develop testing strategies, and guide creative directions, reporting to the Associate Director of Operations. This role blends analytic rigor with creative execution.

Qualifications

• 5+ years of hands-on paid media experience.
• Experience managing multiple client accounts and leading strategy conversations.
• Proven ability to hit performance targets while retaining clients.
• Strong direct-response copywriting and testing skills.
• Experience with conversion tracking and basic marketing automation.
• Excellent communication and analytical abilities.

Responsabilités

• Own a portfolio of client accounts and serve as the primary strategic contact.
• Lead bi-weekly client calls on performance, strategy, testing, and next steps.
• Draft and present bi-weekly performance reports with actionable insights.
• Translate data into clear recommendations and decisions.
• Develop testing strategies across audiences, offers, messaging, and creatives.
• Set up tracking, pixels, and lead-routing workflows; optimize funnel performance.

Connaissances

Paid media management

Meta advertising

Direct-response copywriting

Client communication

Testing strategies

Tracking & analytics

Creative direction

Outils

Meta Ads Manager

Facebook Pixel

Zapier

Calendly

AI copywriting tools

Description du poste

Clients Blackbox, Inc. is seeking a Senior Paid Media Strategist / Paid Media Lead to own client performance across Meta campaigns, testing, and messaging. You’ll manage multiple accounts, drive results, and communicate with clients to optimize CRO and show rates.

You’ll write direct-response copy and video scripts, develop testing strategies, and guide creative directions, reporting to the Associate Director of Operations. This role blends analytic rigor with creative execution.