Senior Media Strategy Partner | D2C & Retail Growth

DEPT; United States; Remote; USD 110,000 - 150,000; Full time

Job summary

DEPT in the United States seeks a seasoned media planning and strategy professional who blends research insights with practical activation. You'll partner with directors to shape robust data-based strategies and guide cross-functional teams across Client Services, Media Activation, Data Science, and Creative.

The role emphasizes digital media buying, planning tools like GWI, Pathmatics, Comscore, and eMarketer, and familiarity with retail platforms such as Amazon, Best Buy, Target, and Walmart.

Qualifications

• 4+ years of hands-on experience in media planning and strategy.
• 2+ years using planning and research tools such as GWI, Pathmatics, Comscore, and eMarketer.
• Strong familiarity with Amazon's retail media solutions and retail platforms like Best Buy, Target, and Walmart.

Responsibilities

• Develop integrated media plans across D2C and retail marketplaces with tactic-level plans.
• Translate research insights into actionable media plans using tools like GWI, Pathmatics, and eMarketer.
• Build full-funnel, channel-agnostic plans using CPC- and CPM-based frameworks.
• Collaborate with strategy leads and cross-functional teams to deliver clear, actionable plans.

Skills

Media planning

Strategy

Digital media buying

Tools

GWI

Pathmatics

Comscore

eMarketer

Job description

DEPT in the United States seeks a seasoned media planning and strategy professional who blends research insights with practical activation. You'll partner with directors to shape robust data-based strategies and guide cross-functional teams across Client Services, Media Activation, Data Science, and Creative.

The role emphasizes digital media buying, planning tools like GWI, Pathmatics, Comscore, and eMarketer, and familiarity with retail platforms such as Amazon, Best Buy, Target, and Walmart.