Senior Media Strategy Lead - National & Partnerships

CFA Supply; Atlanta (GA); Hybrid; USD 140,000 - 210,000; Full time

Job summary

Chick-fil-A, Inc. seeks a Principal Program Leader to oversee national and market paid media strategy on the Marketing Investment Team. You will lead annual planning, optimize investments, and work closely with our ad agency to implement strategies and maximize ROI.

The role requires deep media knowledge, strong strategic thinking, and high precision across cross-functional teams. Hybrid collaboration and regular agency coordination are expected.

Qualifications

• Bachelor's degree or equivalent experience required.
• 6 years of experience in a media strategy leadership role.
• Local – not remote.
• Strong communication skills and ability to manage multiple stakeholders.

Responsibilities

• Develop paid media strategy across digital channels.
• Plan and optimize National and Market media strategies.
• Coordinate with internal teams and external agency partners.
• Lead cross-functional partnerships to align marketing investments.
• Manage media budgets and invoicing in line with stewardship principles.

Skills

Strategic

Deadlines

Independent work

Attention to detail

Confidentiality

Self-motivated

High capacity

Communication

Excel

Local – not remote

Education

Bachelor's degree or equivalent experience

Tools

Microsoft Excel

Job description

Chick-fil-A, Inc. seeks a Principal Program Leader to oversee national and market paid media strategy on the Marketing Investment Team. You will lead annual planning, optimize investments, and work closely with our ad agency to implement strategies and maximize ROI.

The role requires deep media knowledge, strong strategic thinking, and high precision across cross-functional teams. Hybrid collaboration and regular agency coordination are expected.