Senior Media Strategy Lead: Client Growth & Insights

Monks; New York (NY); On-site; USD 105,000 - 120,000; Full time

Benefits offered by this job

Excellent health insurance

401k with company contribution

Paid parental leave

Generous PTO & holidays

Career growth in disruptor space

Diversity & inclusion programs

Job summary

Monks seeks an Associate Director, Media Strategy to lead key strategy and planning workstreams for a major client relationship. You will own deliverables end to end and serve as the trusted day-to-day client contact, building strong platform relationships and guiding a team.

You’ll craft go-to-market, full-funnel media plans informed by consumer insights, lead executive-level deliverables, and utilize AI-enabled tools to accelerate research and reporting.

Qualifications

• 7+ years of industry experience focused on media strategy, planning and client service.
• Proven ability to forge long-term client partnerships based on trust and performance.
• Experience across digital direct, programmatic, social and search channels.
• Fluency in brand and offline channels and data-informed storytelling.
• Familiar with syndicated planning and competitive insight tools (Comscore, GWI, Pathmatics, Nielsen).
• Comfort adopting AI-enabled tools to improve research, planning and reporting.
• Excellent written and verbal communication; leadership and mentoring mindset.
• Bachelor’s degree with emphasis on marketing, advertising, or business.

Responsibilities

• Serve as lead day-to-day contact with media client stakeholders.
• Develop go-to-market strategies and integrated, full-funnel media plans.
• Lead briefings, brainstorms, presentations and reporting calls.
• Prepare executive-level deliverables on performance and competitive analysis.
• Analyze data, craft insights and make recommendations in decks.
• Use AI-enabled tools to accelerate research and plan development.
• Collaborate with Activation, Investment and Data & Measurement teams.
• Establish relationships with platform partners to stay current.
• Track and manage client scorecard to hit performance goals.
• Lead and manage 1–3 direct reports with guidance and feedback.

Skills

Media strategy

Client relationships

Data-driven storytelling

Syndicated tools

AI-enabled tools

Leadership & mentoring

Communication

Education

BA in marketing/advertising/business

Tools

Comscore

GWI

Pathmatics

Nielsen

Job description

Monks seeks an Associate Director, Media Strategy to lead key strategy and planning workstreams for a major client relationship. You will own deliverables end to end and serve as the trusted day-to-day client contact, building strong platform relationships and guiding a team.

You’ll craft go-to-market, full-funnel media plans informed by consumer insights, lead executive-level deliverables, and utilize AI-enabled tools to accelerate research and reporting.