Senior Media Manager

Tatari; New York (NY); Hybrid; USD 90,000 - 120,000; Full time

Benefits offered by this job

Health insurance coverage for you and 

Equity compensation

401K

FSA

Commuter benefits

$150 monthly spending account

$1,000 annual continued education bene

$500 Newbie Productivity Perk

Unlimited PTO and sick days

Monthly Company Wellness Day Off

Snacks, drinks, and catered lunches

Team building events

Job summary

Tatari is seeking a Senior Media Manager to drive in-platform media buying for enterprise and mid-market accounts. You will plan, buy, optimize, and manage campaigns across streaming and linear TV, partnering with large brands and growing mid-sized clients.

The role emphasizes data-driven decisions, KPI optimization, and cross-functional collaboration. You will leverage Tatari's platform, apply AI-assisted research and reporting, and communicate recommendations clearly to clients and internal

Qualifications

• 5-8+ years of experience with TV/Video media buying, planning, and platform/programmatic trading.
• Experience negotiating and purchasing sports and high-premium placements and sponsorships.
• Experience optimizing media buys based on performance outcomes and KPIs.
• Advanced presentation and communication skills; ability to blend analytics with storytelling.

Responsibilities

• Plan, buy, optimize, and manage campaigns day to day across multiple clients.
• Partner with Enterprise brands to drive sophisticated, full-funnel strategies.
• Scale Mid-Market brands expanding into TV and streaming.
• Focus on lower-funnel KPIs while building upper-funnel brand value.

Skills

Media buying

TV/Video

KPI optimization

Excel/Sheets

Communication

AI tools

Product/engineering awareness

Presentation skills

Tools

Tatari platform

Job description

Tatari is on a mission to revolutionize TV advertising. Founded in 2016 to help transform the antiquated world of TV advertising through the intelligent application of AI and machine learning, Tatari helps some of the world’s fastest growing brands including Chime, Calm, Tecovas, Manscaped, Saatva, and Liquid I.V., reach their customers using linear and streaming TV ads. Our platform combines sophisticated media buying with proprietary analytics to turn TV advertising into an automated, digital-like experience, enabling businesses of any size to advertise on TV.

That approach has earned Tatari broad industry recognition, including being named Best CTV AdTech Platform in the 8th annual MarTech Breakthrough Awards, as well as honors from Digiday (Best Connected TV Platform), AdExchanger (Most Innovative TV Advertising Technology), and Business Insider (Hottest AdTech Companies). Tatari has also been recognized as the Best Place to Work by Inc. Magazine. Backed by an executive team of former founders and senior leaders from companies including Shazam, TrueCar, AdapTV, LiveRail, Amazon, Google, Meta, Microsoft, and Yahoo, Tatari continues to scale rapidly as TV advertising enters its next major era.

Tatari is growing, and we're looking for a Senior Media Manager to join the team to support our Enterprise and Mid-Market accounts. In this role, you will use the knowledge and experience you've had at previous media or tech companies and leverage the latest technology and measurement utilized at Tatari to plan, buy and optimize our clients' streaming and linear TV campaigns.

This role is a hands-on, in-platform media buying role where you'll plan, buy, optimize, and manage campaigns day to day across multiple clients. On the Enterprise side, you'll partner with large, established brands that run sophisticated, full-funnel marketing strategies and treat TV as a core part of their media mix, driving continued growth through scaled, performance-focused advertising. On the Mid-Market side, you'll manage and scale mid-sized brands that are new to TV or looking to expand their linear and streaming efforts. These clients focus on lower-funnel KPIs while increasingly investing in upper-funnel brand building, and they often start with weekly remnant and ROS buying while setting their sights on sports, sponsorships, premium inventory, and upfront deals over the long term.

Qualifications

• 5-8+ years of experience with TV/Video media buying, planning, and platform/programmatic trading. Direct Response experience a bonus, but not required
• Understand linear TV and streaming inventory (you should be very familiar with networks, publishers, programs, shows, personalities, and media calendar), pricing, and ability to build insightful and strategic media plans
• Experience negotiating and purchasing sports and high-premium placements (e.g., live events, tentpole programming, sponsorships, etc.), with a strong understanding of how to evaluate value, secure inventory, and manage pricing in competitive, high-demand environments
• Experience optimizing media buys based on performance outcomes and KPIs
• Understanding of marketing strategy, sales funnel KPIs, and how media, programmatic, data, measurement, and technology fit into the full picture
• Advanced presentation and communication skills. You are a strong communicator, both verbally and written, with the ability to blend quantitative analysis and creative thinking to present recommendations to clients and internal stakeholders
• You appreciate tech, product, engineering, data and analytics, and are comfortable and quick at learning software and systems (i.e. Tatari's proprietary buying platform)
• Curiosity and fluency in using AI tools to work smarter, such as accelerating research, reporting, and client deliverables, with sound judgment on when and how to apply them
• Excellent analytical and troubleshooting skills, including intermediate to advanced skills in Excel and/or Google Sheets
• Detail-oriented and organized, with the ability to manage multiple workflows simultaneously
• Total compensation ($90,000-$120,000)
• Equity compensation
• Health insurance coverage for you and your dependents
• 401K, FSA, and commuter benefits
• $150 monthly spending account
• $1,000 annual continued education benefit
• $500 Newbie Productivity Perk
• Unlimited PTO and sick days
• Monthly Company Wellness Day Off
• Snacks, drinks, and catered lunches at the office
• Team building events
• Hybrid RTO of 2 days per week in office

At Tatari, we believe in the importance of cultivating teams with diverse backgrounds and offering equal opportunities to all. We strive to create a welcoming, inclusive environment where every team member feels valued and diversity is celebrated.