Senior Media Insights Analyst — Hybrid, BI & Strategy

True Media; Kansas City (MO); Hybrid; USD 100,000 - 140,000; Full time

Benefits offered by this job

Hybrid work schedule

Insurance coverage

401(k) match

Paid holidays

Paid leave

Mental health support

Flexible time off

Career development

Employee referral bonus

Growing company

Job summary

True Media seeks a Senior Media Insights Analyst to own end-to-end monthly reports, QBRs, and advanced analyses for a portfolio of complex client accounts. You will apply Python/R, BI tools, and advanced methodologies to deliver strategic insights and recommendations that drive business outcomes.

You will mentor junior analysts, collaborate with strategy, operations, and client teams, and design advanced visualizations to communicate findings effectively.

Qualifications

• 4+ years of experience in data analytics, digital media, or marketing science in an agency or related setting.
• Bachelor’s degree in a quantitative or strategic field (Marketing Analytics, Statistics, Economics, Advertising, or Marketing).
• Proficiency in BI platforms (Tableau/PowerBI/Looker Studio/DOMO).
• Experience with Python or R for data analysis and visualization.

Responsibilities

• Own the end-to-end design and delivery of monthly reports, QBRs, and ad-hoc analyses for client portfolios, with strategic narrative and actionable recommendations.
• Leverage Python or R to analyze large datasets and create clear visualizations for communication to clients and internal teams.
• Apply advanced analytics methods like incrementality, difference-in-differences, and multi-channel attribution to evaluate campaigns.
• Monitor performance and identify trends, anomalies, and optimization opportunities across accounts; develop hypotheses with Data Governance.
• Create advanced BI visuals in Tableau/PowerBI/Looker Studio/DOMO to support insight-first storytelling.

Skills

Data analytics

Strategic communication

Curiosity

Education

Bachelor’s degree in Marketing Analytics/Statistics/Economics/Advertising/Marketing

Google certification

Scrum certification

Tools

Tableau

PowerBI

Looker Studio

DOMO

Python

R

SQL

Excel/Google Sheets

Job description

True Media seeks a Senior Media Insights Analyst to own end-to-end monthly reports, QBRs, and advanced analyses for a portfolio of complex client accounts. You will apply Python/R, BI tools, and advanced methodologies to deliver strategic insights and recommendations that drive business outcomes.

You will mentor junior analysts, collaborate with strategy, operations, and client teams, and design advanced visualizations to communicate findings effectively.