Senior Media Analytics & Insights Lead

True Media; United States; Hybrid; USD 100,000 - 140,000; Full time

Benefits offered by this job

Hybrid work schedule

Insurance Coverage (medical, dental, }

Job summary

True Media is seeking a Senior Media Insights Analyst to manage a portfolio of complex client accounts within the Media Intelligence & Operations group, delivering advanced reporting, QBRs, and strategic analysis tied to business outcomes.

The role emphasizes hands-on analytics, mentoring junior staff, and developing sophisticated measurement frameworks, with a hybrid schedule of 3 days in the office and 2 days work-from-home across multiple US locations.

Qualifications

• 4+ years of experience in data analytics, digital media, or marketing science in an agency or related setting.
• Expert proficiency in at least one major BI platform (Tableau, PowerBI, Looker Studio, DOMO) required; working knowledge of multiple BI platforms preferred.
• Experience using Python or R for data analysis and visualization; familiarity with AI-powered coding agents is a plus.

Responsibilities

• Own the end-to-end design and delivery of monthly reports, QBRs, and ad-hoc analyses for a portfolio of complex client accounts; deliver strategic narrative, contextualized interpretation, and clear recommendations.
• Leverage Python or R to analyze large datasets, create visualizations, and streamline workflows for data-driven media measurement and optimization decisions.
• Apply advanced analytical methods (incrementality, difference-in-differences, multi-channel attribution) to evaluate campaign effectiveness and provide insights.
• Monitor performance across accounts, identify trends and optimization opportunities, and collaborate with Data Governance to deliver actionable findings.

Skills

Python

R

SQL

Excel

Tableau

PowerBI

Looker Studio

Education

Bachelor's degree in a quantitative or strategic field

Tools

Python

R

SQL

Excel

Job description

True Media is seeking a Senior Media Insights Analyst to manage a portfolio of complex client accounts within the Media Intelligence & Operations group, delivering advanced reporting, QBRs, and strategic analysis tied to business outcomes.

The role emphasizes hands-on analytics, mentoring junior staff, and developing sophisticated measurement frameworks, with a hybrid schedule of 3 days in the office and 2 days work-from-home across multiple US locations.