Senior Media Insights Analyst - Data-Driven Analytics

True Media; Minneapolis (MN); Hybrid; USD 95,000 - 145,000; Full time

Benefits offered by this job

Hybrid work schedule

Career development

401(k) with match

Comprehensive benefits

Paid holidays

Mental health support

Flexible time off

Job summary

True Media is seeking a Senior Media Insights Analyst in a hybrid role across multiple U.S. office locations. You will own end‑to‑end reporting for complex client accounts, delivering strategic narratives and actionable recommendations.

You will apply advanced analytics (incrementality, attribution) and build visualizations in Tableau/Power BI to drive media measurement. Collaboration with strategy and client teams is essential for success.

Qualifications

• 4+ years in data analytics, digital media, or marketing science in an agency setting.
• Expert proficiency in at least one major BI platform; working knowledge of several is preferred.
• Experience using Python or R for data analysis and visualization.
• Strong ability to translate technical concepts for non-technical audiences.

Responsibilities

• Own end-to-end design and delivery of monthly reports, QBRs, and ad-hoc analyses with strategic narrative.
• Leverage Python or R to analyze large datasets and create clear visualizations.
• Apply advanced measurement methods (incrementality, diff‑in‑diff, multi‑channel attribution) for campaign insights.
• Mentor Analysts and support training and onboarding within the team.

Skills

BI Platform Expertise

Python

Excel

SQL

Communication

Education

Bachelor's degree in Marketing Analytics

Tools

Tableau

Power BI

Looker Studio

DOMO

Job description

True Media is seeking a Senior Media Insights Analyst in a hybrid role across multiple U.S. office locations. You will own end‑to‑end reporting for complex client accounts, delivering strategic narratives and actionable recommendations.

You will apply advanced analytics (incrementality, attribution) and build visualizations in Tableau/Power BI to drive media measurement. Collaboration with strategy and client teams is essential for success.