Senior MarTech Platform Architect: AEP, Marketo & AWS

Amazon Web Services (AWS); Seattle (WA); On-site; USD 83,000 - 138,000; Full time

Benefits offered by this job

Health insurance

401(k) matching

Paid time off

Parental leave

Workplace accommodations

Job summary

Amazon Web Services, Inc. seeks a Senior MarTech Platform Specialist to lead hands-on implementation and scaling of AEP, Marketo, SFDC, and related marketing automation within AWS Marketing.

You will own identity resolution, journey orchestration, and cross-functional enablement, driving data-driven improvements at scale. The role blends platform engineering with business strategy, translating complex needs into scalable, production-ready solutions and guiding continuous optimization via

Qualifications

• Experience delivering end-to-end Martech platform solutions with senior stakeholder buy-in.
• 5+ years using marketing automation platforms, with Marketo preferred.
• Deep expertise in identity resolution, XDM, data ingestion, and audience segmentation.
• Experience with campaign configuration, lead scoring, and API integrations.

Responsibilities

• Lead hands-on implementation, optimization, and scaling of marketing platforms within AWS Marketing.
• Translate strategies into platform-native journey architectures and orchestration logic.
• Triage platform issues with vendor teams to ensure production readiness.
• Design data pipelines, schemas (XDM), datasets, and CJA dashboards.
• Configure automated campaigns, reporting, and list segmentation.
• Develop AI-driven solutions leveraging Adobe’s Agent ecosystem to streamline ops.
• Present data-driven recommendations to leadership with KPI analyses.

Skills

End-to-end delivery

Executive communication

MarTech strategy

Platform thinking

Stakeholder alignment

Data-driven decision making

Problem solving

Leadership

Cross-functional collaboration

Tools

Adobe Experience Platform (AEP)

Marketo

Salesforce (SFDC)

Tableau

Job description

Amazon Web Services, Inc. seeks a Senior MarTech Platform Specialist to lead hands-on implementation and scaling of AEP, Marketo, SFDC, and related marketing automation within AWS Marketing.

You will own identity resolution, journey orchestration, and cross-functional enablement, driving data-driven improvements at scale. The role blends platform engineering with business strategy, translating complex needs into scalable, production-ready solutions and guiding continuous optimization via