Senior Marketing Automation Tech Leader (AI-Driven)

Amazon Inc.; Factoria (WA); On-site; USD 143,000 - 193,000; Full time

Job summary

Amazon is seeking a Sr. Marketing Automation Technology Manager within ASCS to lead the strategy and integration of our marketing automation ecosystem for Amazon Supply Chain Services.

You will shape customer engagement through lead scoring, lifecycle marketing, and cross-functional collaboration with Marketing, BI, and Creative teams. This role emphasizes data analytics, vendor management, and deploying advanced MarTech like Pardot, Marketo, and Salesforce to drive scalable growth and

Qualifications

• 6+ years of professional non-internship marketing experience.
• 8+ years of Marketo/Pardot/other marketing automation platform experience.
• Experience using data and metrics to drive improvements.
• Experience with Excel or Tableau (data manipulation, macros, charts and pivot tables).
• Experience using SQL or other analytical tools for data analysis.
• Experience with customer segmentation, profiling, and targeting.
• Experience using Agentic AI in Marketing Operations.

Responsibilities

• Own and optimize martech ecosystem, including architecture, integration management, and performance monitoring.
• Drive strategic marketing automation initiatives while maintaining tactical excellence in day-to-day operations.
• Design and implement sophisticated lead scoring models and lifecycle marketing programs.
• Leverage AI and agentic automation to improve internal marketer efficiency and accelerate campaign execution.
• Manage critical integrations between Pardot, Marketo, Salesforce, and other marketing technology tools.
• Lead the evaluation, integration, and optimization of additional MarTech tools.
• Develop and maintain comprehensive process documentation and SOPs.
• Partner cross-functionally with Marketing, Business Intelligence, and Creative teams.
• Create and execute the product roadmap for marketing technology capabilities.

Tools

Pardot

Marketo

Salesforce

6Sense

Job description

Amazon is seeking a Sr. Marketing Automation Technology Manager within ASCS to lead the strategy and integration of our marketing automation ecosystem for Amazon Supply Chain Services.

You will shape customer engagement through lead scoring, lifecycle marketing, and cross-functional collaboration with Marketing, BI, and Creative teams. This role emphasizes data analytics, vendor management, and deploying advanced MarTech like Pardot, Marketo, and Salesforce to drive scalable growth and