Senior MarTech Integration Architect

Fanatics; New York (NY); On-site; USD 160,000 - 200,000; Full time

Job summary

Fanatics in New York City seeks a Senior MarTech Integration Engineer to own the end-to-end event stream from Segment to downstream destinations—Braze, Amplitude, Snowflake, AppsFlyer, and ad platforms. You will define event contracts, ensure data accuracy across web, mobile, and backend systems, and drive the implementation of governance and delivery reliability.

You will partner with product and data teams to maintain a single source of truth, optimize identity resolution, and support

Qualifications

• 5+ years of software engineering experience with third-party integrations.
• Strong SQL and end-to-end data validation.
• Experience with 2-3 of Segment, Braze, Amplitude, Snowflake, AppsFlyer.

Responsibilities

• Own the event pipeline from Segment through downstream MarTech destinations.
• Define event contracts and schema standards with product/data teams.
• Own identity model across Segment and downstream destinations.
• Implement Braze integrations, audience syncs, and data feeds.
• Manage AppsFlyer configuration and attribution workflows.
• Govern event schema, naming conventions, and QA gates.

Skills

Software engineering

SQL proficiency

CDP integration

Web/mobile tech

Data governance

Tools

Segment / CDP

Braze

Amplitude

Snowflake

AppsFlyer

Job description

Fanatics in New York City seeks a Senior MarTech Integration Engineer to own the end-to-end event stream from Segment to downstream destinations—Braze, Amplitude, Snowflake, AppsFlyer, and ad platforms. You will define event contracts, ensure data accuracy across web, mobile, and backend systems, and drive the implementation of governance and delivery reliability.

You will partner with product and data teams to maintain a single source of truth, optimize identity resolution, and support