Senior Marketing Strategy Lead - Retail Brand Campaigns

Noble Talent Group; New York (NY); On-site; USD 120,000 - 180,000; Full time

Job summary

Noble Talent Group is assisting in finding a Senior Manager, Marketing Strategy to drive compelling brand and product storytelling across Fashion, Beauty, Accessories, and Home in a retail context. The role focuses on translating business priorities into consumer-facing campaigns through close collaboration with Merchandising, Creative, and Media teams.

The ideal candidate will bring 5–7+ years of integrated marketing experience within retail or consumer brands, and a data-driven, commercially

Qualifications

• 5–7+ years of integrated marketing experience.
• Strong background in retail, fashion, beauty, luxury, or consumer brands.
• Experience developing and executing omni-channel marketing campaigns.
• Excellent merchandising partnership and cross-functional collaboration.

Responsibilities

• Develop and execute integrated marketing plans aligned with merchandising priorities and business goals.
• Partner with Merchandising, Creative, Media, and cross-functional teams to bring product stories to life.
• Support omni-channel campaigns across digital, social, content, experiential, and in-store.
• Collaborate on seasonal campaigns, product launches, and key brand initiatives.
• Ensure assets and messaging align with campaign objectives and product priorities.
• Analyze campaign performance and consumer insights to optimize future strategies.
• Partner with senior marketing leadership on strategic planning and execution.

Skills

Integrated marketing

Retail experience

Omni-channel

Cross-functional

Storytelling

Product launches

Job description

Noble Talent Group is assisting in finding a Senior Manager, Marketing Strategy to drive compelling brand and product storytelling across Fashion, Beauty, Accessories, and Home in a retail context. The role focuses on translating business priorities into consumer-facing campaigns through close collaboration with Merchandising, Creative, and Media teams.

The ideal candidate will bring 5–7+ years of integrated marketing experience within retail or consumer brands, and a data-driven, commercially