Senior Marketing Specialist - Alliances

Davita Inc.; United States; Remote; USD 63,000 - 134,000; Full time

Job summary

Davita Inc. seeks a Senior Marketing Specialist to lead integrated marketing programs aimed at customer acquisition and retention. The role involves collaboration with cross-functional teams and requires strong communication skills, analytical thinking, and relevant experience in the healthcare sector. The position offers competitive compensation and comprehensive benefits, emphasizing employee well-being and growth opportunities.

Benefits

Competitive base and incentive pay

401(k) with matching contributions

Rich medical & pharmacy benefits

100% employer-paid dental and vision benefits

Generous paid time off

Tuition reimbursement

Qualifications

• 4+ years relevant marketing experience.
• Experience in healthcare or regulated industries preferred.
• Bilingual (English/Spanish) preferred.

Responsibilities

• Develop and execute marketing strategies to drive sales.
• Oversee the creation of marketing materials and campaigns.
• Track program performance and provide insights for optimization.

Skills

Leadership

Communication

Analytical Thinking

Project Management

Creativity

Education

Bachelor's degree

Tools

Google Analytics

Smartsheet

Adobe Creative Suite

Tableau

Power BI

Workfront

Job description

JOB DESCRIPTION

The Senior Marketing Specialist leads the development and execution of integrated marketing programs to support customer acquisition, retention, product marketing, and portfolio maintenance for business to business (B2B) and business to consumer (B2C). The position plays a strategic role in driving growth through impactful, data-informed marketing initiatives.

RESPONSIBILITIES

• Develop and execute segment-specific marketing strategies and programs to drive new sales and enhance retention across multiple audience groups, including customers and enrollees.
• Craft compelling positioning, key messages, and value propositions aligned to segment goals.
• Oversee the creation and upkeep of marketing materials, including brochures, flyers, web content, direct mail, and digital campaigns.
• Partner closely with internal teams (e.g., Sales, Legal, Product, Data, Design, and Content) and external agencies to deliver effective, cross-functional marketing initiatives.
• Manage marketing budgets and agency relationships to ensure efficient program execution.
• Track and report on program performance and ROI, providing insights and recommendations to optimize results and support financial goals.
• Conduct market and competitive analysis to guide strategy, support new program development, and refine existing initiatives.

QUALIFICATIONS

• Bachelor's degree with 4+ years of relevant marketing experience.
• Proven experience designing and executing marketing strategies across digital, direct, and web-based channels.
• Skilled in leading cross-functional teams and managing agency partners to meet business goals.
• Strong verbal and written communication skills, including editing, composition, proofreading, and presentation.
• Ability to simplify and communicate complex ideas to non-technical audiences.
• Analytical thinker with strong problem-solving and strategic planning abilities.
• Highly organized and detail-oriented, with excellent time and project management skills.
• Comfortable working in a fast-paced, ambiguous environment with shifting priorities.
• Proficient in presenting ideas and communicating across all organizational levels.
• Experience in healthcare, dental, or other regulated industries and B2B marketing preferred.
• Bilingual (English/Spanish) preferred.
• Proficiency with tools such as Smartsheet, Workfront, Adobe Creative Suite, and analytics platforms including Google Analytics, Tableau, and Power BI strongly preferred.

Base Pay Information

The national base pay range at the end is a good faith estimate of what Delta Dental may pay for new hires. Actual pay may vary based on Delta Dental's assessment of the candidate's knowledge, skills, abilities (KSAs), related experience, education, certifications, and ability to meet required minimum job qualifications. Other factors impacting pay include prevailing wages in the work location and internal equity.
Pay Grade 19. $63,700 - $133,500

ADDITIONAL INFORMATION

Behind the smile! We are dedicated to safeguarding the health and financial stability of our employees and their loved ones. This commitment extends beyond the workplace to foster personal growth and holistic wellbeing. Our life-changing rewards package includes:

• Competitive base and incentive pay
• 401(k) with robust matching and non-matching contributions
• Rich medical & pharmacy benefits
• 100% employer-paid dental and vision benefits
• Holistic wellbeing program with deep financial incentives
• Generous paid time off plus 12 paid holidays and your birthday off
• Culture of growth and learning: career development; tuition reimbursement; recognition program
• Family support: adoption assistance, fertility treatment, child, elder & pet care assistance
• Social responsibility and volunteer opportunities
• Employee discount program

Fair Chance Ordinances and Criminal Background Considerations

This position requires that the applicant undergo a background check. Qualified applicants with arrest or conviction records will be considered for employment in accordance with any applicable federal, state or local laws, including, but not limited to, the California Fair Chance Act, the Los Angeles County Fair Chance Ordinance, the City of Los Angeles Fair Chance Initiative for Hiring Ordinance, the San Francisco Fair Chance Ordinance, and/or New York Corrections Law Article 23-A.

Important Work Authorization Information

Please note, Delta Dental will not sponsor applicants for work visas for this position.

#LI-Remote

ABOUT THE TEAM

At Delta Dental, we're behind millions of smiles and counting. For over 68 years, we've served our communities by increasing access to affordable, quality care - but that commitment to care extends beyond the people we serve, to the dedicated employees who make those smiles genuine. We've come this far by building fair programs that offer opportunities for advancement, create meaningful connections and improve the lives of our employees and their families. Because we know that when we take exceptional care of each other, we can make a positive impact for all.

We champion an inspirational workplace through our commitment to trust, service, excellence and innovation. Joining us means working for a company that offers stability and balance, opportunities for leadership at all levels, and a work environment focused on teamwork and camaraderie.

Discover the smiling faces behind Delta Dental and experience our values and culture in action by connecting with us on social media. Follow Delta Dental Ins. on Facebook and Instagram, #LifeatDDins on Facebook and Instagram, Delta Dental Ins. on Twitter and Delta Dental Ins. on LinkedIn. If you've got an appetite for innovation and want to be a part of a team that's transforming the future of health care, join us!

Since 1955, we have offered comprehensive, high-quality oral health care benefits to millions of enrollees and built the strongest network of dental providers in the country. The Delta Dental of California network includes affiliates Delta Dental Insurance Company; Delta Dental of Pennsylvania; Delta Dental of New York, Inc.; Delta Dental of the District of Columbia; Delta Dental of Delaware, Inc.; and Delta Dental of West Virginia, providing dental benefits to more than 31 million people across 15 states, the District of Columbia, Puerto Rico and the Virgin Islands.

The company and its affiliates are part of Delta Dental Plans Association (DDPA), a not-for-profit national association based in Oak Brook, Illinois. Through our national network of Delta Dental companies, we offer dental coverage in all 50 states, Puerto Rico and other U.S. territories. We offer vision coverage through DeltaVision in 15 states and the District of Columbia. Collectively, we deliver benefits to more Americans than any other dental insurance company.

Delta Dental Ins. is an equal opportunity employer and is committed to providing a professional work environment free from discrimination and harassment. Individuals seeking employment at Delta Dental are considered without regard to race, ethnicity, color, age, sex, religion, national origin, ancestry, pregnancy, sexual orientation, gender identity, gender expression, genetic information, actual or perceived physical or mental disability, registered domestic partner status, caregiver status, marital status, veteran or military status, citizenship status, or any other legally protected category. Delta Dental is committed to providing equal employment opportunities to all employees and applicants for employment. Accordingly, we have adopted and maintain an Equal Employment Opportunity Policy, Harassment-Free Work Environment Policy, and Respectful Workplace policies and will not tolerate violations of these policies.

Unfortunately, our Delta Dental Enterprise is unable to hire individuals residing in Alaska, North Dakota, Nebraska, Hawaii, Oklahoma, Vermont, Maine, West Virginia, New Hampshire, Wyoming, Puerto Rico, District of Columbia (Washington D.C.) or other US Territories at this time.

Proof of eligibility to work in the United States must be provided if selected for hire.

*Delta Dental includes: Delta Dental of California, Delta Dental Insurance Company, Delta Dental of Pennsylvania, and Delta Dental of New York

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