Senior Marketing Partnerships Activation Lead

Johnson Controls; Glendale (AZ); On-site; USD 130,000 - 180,000; Full time

Benefits offered by this job

Competitive salary

Paid vacation/holidays/sick time

Comprehensive benefits package (401K,医

On-the-job/cross training

Collaborative team environment

Zero Harm safety policy

Job summary

Johnson Controls is seeking an experienced marketing activation leader to transform sports partnerships into measurable business outcomes in the U.S. This role will drive campaigns across paid, organic, digital events, and in-person activations while coordinating with Demand Gen, Digital, and SDR teams.

The candidate will lead an agency team of five or more specialists, with potential to add direct reports, and will collaborate with Field Marketing, Product Marketing, COEs, and Sales to ensure

Qualifications

• Experience leading marketing transformation initiatives.
• Proven ability to drive alignment across functions with stakeholders.
• 10+ years in marketing/communications, demand generation, events, or marketing operations in B2B.
• Track record delivering campaigns with measurable pipeline and revenue impact.

Responsibilities

• Plan and activate campaigns across sports portfolio using paid, organic, digital events, in-person events, and SDRs.
• Lead an agency team and possible direct reports to execute campaigns and measure outcomes.
• Collaborate with Field Marketing, Demand Gen, and Digital to achieve KPIs and revenue targets.
• Manage senior stakeholder relationships and coordinate with Marketing leadership and Sales.

Skills

Marketing leadership

B2B marketing

Demand generation

Digital marketing

Events

Salesforce

KPI reporting

Team leadership

Budget management

Stakeholder management

Education

Bachelor’s degree in related field

Master’s degree preferred

Tools

Salesforce

Job description

Johnson Controls is seeking an experienced marketing activation leader to transform sports partnerships into measurable business outcomes in the U.S. This role will drive campaigns across paid, organic, digital events, and in-person activations while coordinating with Demand Gen, Digital, and SDR teams.

The candidate will lead an agency team of five or more specialists, with potential to add direct reports, and will collaborate with Field Marketing, Product Marketing, COEs, and Sales to ensure