Senior Marketing Ops Leader – Data-Driven Campaigns & Growth

Fortinet Inc.; Sunnyvale (CA); On-site; USD 107,000 - 160,000; Full time

Benefits offered by this job

Medical insurance

Dental & Vision

Life & Disability

401(k)

Paid holidays

Vacation time

Sick time

Equity program

Bonus eligibility

Job summary

Fortinet Inc. is seeking a Sr. Marketing Operations Manager to join the Corporate Marketing Operations team. You will own campaigns, manage data quality, and drive the marketing technology stack to enable scalable growth.

You'll partner with global marketing and sales leaders to define targets, report on performance, and identify opportunities to improve KPIs, efficiency, and ROI in a fast-paced environment.

Qualifications

• Relevant BA/BS degree or equivalent work experience.
• 5+ years experience in marketing operations.
• Experience with data and analytics, data quality, and Tableau or similar tools.
• Experience with Marketing Automation Platforms like Eloqua, Marketo, Adobe Campaign, Pardot, and Salesforce Marketing Cloud.
• Familiarity with CRM systems: Salesforce, MS Dynamics, Oracle Siebel.
• Excellent communicator, highly organized, able to communicate to technical and non-technical audiences.
• Experience with multiple systems, API knowledge and data warehouse integration a plus.
• Analytical mindset, detail-oriented, and strong collaboration skills.

Responsibilities

• Collaborate with Marketing and Sales leadership to create targets quarterly/yearly across regions.
• Become a Marketing funnel expert and report weekly on global Marketing performance to leadership.
• Track leading indicators of engagement and sales development; identify gaps and solve them.
• Clean and optimize large data sets to ensure accuracy for the business.
• Analyze business questions and make recommendations to improve performance and KPIs.
• Reduce manual processes to cut operational debt and improve efficiency.
• Help manage marketing technology stack, including Eloqua, and campaign attribution, ABM, scoring, routing tools.
• Construct and optimize marketing campaigns and workflows for peak efficiency and flawless execution.
• Evaluate new technologies to improve marketing and sales performance.
• Contribute to development, management, and analysis of Marketing KPIs, dashboards, and lead-to-sales trends.

Skills

Marketing operations

Data analytics

Tableau

CRM systems

Strong communication

Project management

Education

BA/BS degree or equivalent

Tools

Eloqua

Marketo

Adobe Campaign

Pardot

Salesforce Marketing Cloud

Job description

Fortinet Inc. is seeking a Sr. Marketing Operations Manager to join the Corporate Marketing Operations team. You will own campaigns, manage data quality, and drive the marketing technology stack to enable scalable growth.

You'll partner with global marketing and sales leaders to define targets, report on performance, and identify opportunities to improve KPIs, efficiency, and ROI in a fast-paced environment.