Senior Marketing Operations Manager

ZipRecruiter; Atlanta (GA); Remote; USD 125,000 - 150,000; Full time

Job summary

An innovative digital agency is on the lookout for a Senior Marketing Operations Manager to revolutionize their marketing operations. This remote role is designed for a data-driven leader who thrives in a dynamic environment, focusing on optimizing workflows, managing marketing automation, and leading cross-functional teams. You'll be responsible for analyzing performance metrics, managing budgets, and refining processes to maximize efficiency and impact. If you're passionate about strategy and efficiency, this is the perfect opportunity to make your mark in a growing agency where your insights will shape the future of marketing operations.

Qualifications

• Proven experience in marketing operations and project management.
• Strong leadership skills and ability to manage cross-functional teams.

Responsibilities

• Optimize marketing workflows and improve team efficiency.
• Analyze marketing data and provide actionable insights.

Skills

Leadership

Project Management

Data Analysis

Communication

Problem-Solving

Organizational Skills

Education

Bachelor's degree in Marketing

Bachelor's degree in Business Administration

Tools

Marketing Automation Tools

CRM Systems

Job description

Job Description

Rare Necessity Digital Agency is seeking a Senior Marketing Operations Manager to optimize and scale our marketing operations. This role is perfect for a data-driven leader who excels in process management, marketing automation, and cross-functional collaboration to drive efficiency and performance in a fast-paced digital marketing environment.

The ideal candidate has a strong strategic mindset, operational expertise, and a deep understanding of digital marketing systems and workflows to support both internal teams and client success.

What You'll Be Doing:

1. Optimize Marketing Workflows: Develop and implement scalable marketing processes that improve team efficiency and campaign execution.
2. Lead Marketing Automation & CRM Strategies: Oversee marketing automation tools, CRM integrations, and data management to streamline marketing efforts and enhance personalization.
3. Performance & Insights: Analyze marketing data, generate reports, and provide actionable insights to optimize campaigns and drive ROI.
4. Budget & Resource Management: Oversee marketing budgets, forecasting, and resource allocation to maximize impact.
5. Tech & Tools Management: Maintain and improve the agency's marketing technology stack, ensuring seamless connectivity and utilization of platforms.
6. Process Improvement: Identify bottlenecks, implement automation solutions, and continuously refine marketing operations for maximum efficiency.
7. Oversee the planning, execution, and delivery of marketing projects ensuring timelines, client deliverables, and budgets are met.
8. Manage project scope and objectives, anticipating and mitigating risks to ensure successful project outcomes.
9. Coordinate cross-functional teams to ensure seamless project execution and integration of marketing strategies.
10. Lead and motivate cross-functional teams, fostering a collaborative and high-performance work environment.
11. Maintain effective communication within the team, providing clear direction and constructive feedback.
12. Develop team members through mentorship, training, and performance reviews.

Requirements/Qualifications

1. Bachelor's degree in Marketing, Business Administration, or a related field.
2. Proven experience in marketing operations, project management, or a similar role.
3. Experience in managing cross-functional teams and leading projects to successful completion.
4. Demonstrated ability to manage multiple projects simultaneously and meet deadlines.
5. Strong leadership and team management skills.
6. Excellent communication and interpersonal abilities.
7. Proficiency in marketing tools and platforms, data analysis, and performance tracking.
8. Strategic thinker with a proactive approach to problem-solving and innovation.
9. Ability to analyze data and provide actionable insights.
10. Strong organizational skills and attention to detail.
11. High level of dependability and accountability.

This is a remote position with the opportunity to lead and shape the marketing operations strategy for a growing digital agency.

If you're a Marketing Operations Expert with a passion for efficiency, strategy, and data-driven decision-making, we'd love to hear from you!