Senior Marketing Measurement Lead — Remote

Neilson Financial Services; Pasadena (CA); Remote; USD 215,000 - 245,000; Full time

Benefits offered by this job

Medical

Dental

Vision

LTD

STD

AD&D

Life Insurance

401(K) match

Generous PTO

Job summary

Neilson Financial Services is seeking a Marketing Measurement Lead to own end-to-end measurement from the first ad click to sale, ensuring trust in numbers. You will standardize processes, document checks, and build alerts while collaborating with marketing, engineering, data, and BI teams in a remote-first environment.

You will manage ad platform conversions, oversee data quality and pipelines, and translate data into actionable insights for leadership.

Qualifications

• Senior-level experience with complex systems.
• Hands-on with ad platform conversion tools and reporting back to platforms.
• Strong data and reporting skills, including SQL.
• Experience reading code and working with data pipelines.
• Experience managing ad budgets at scale, ideally $100M+ a year.

Responsibilities

• Own measurement from start to finish.
• Keep data accurate and easy to follow.
• Send the right results to ad platforms.
• Set up checks and alerts to catch problems early.
• Compare platform results with our own records.
• Turn data into clear answers for leaders.
• Work with other teams to set shared goals.

Skills

Senior level

SQL

Data pipelines

Ad budgets

Clear communication

Tools

Tag management

Job description

Neilson Financial Services is seeking a Marketing Measurement Lead to own end-to-end measurement from the first ad click to sale, ensuring trust in numbers. You will standardize processes, document checks, and build alerts while collaborating with marketing, engineering, data, and BI teams in a remote-first environment.

You will manage ad platform conversions, oversee data quality and pipelines, and translate data into actionable insights for leadership.