Senior Marketing Manager, Growth

ChartHop; United States; Remote; USD 150,000 - 180,000; Full time

Job summary

ChartHop is looking for a Senior Marketing Manager, Growth to drive pipeline creation and oversee marketing operations. This remote role demands a strategic thinker with experience in lead generation across various channels. The ideal candidate will have a blend of creativity and operational expertise to enhance ChartHop's growth trajectory while collaborating closely with the sales team.

Qualifications

• Experience in lead generation and marketing operations.
• Familiarity with multi-channel marketing strategies.
• Previous work in growth-focused teams.

Responsibilities

• Own and execute multi-channel lead generation strategies.
• Collaborate with sales teams to craft outbound messaging campaigns.
• Manage paid media acquisition programs performance.

Skills

Lead Generation

Data-driven Insights

Campaign Management

Strategic Planning

Tools

HubSpot

Salesforce

Google Ads

LinkedIn Ads

Job description

To ensure fairness and accessibility application deadline will be Friday June 27th, 2025.

About ChartHop's Product: The ChartHop platform offers headcount planning, employee engagement surveys, compensation planning, performance management and HRIS into one powerful product, connecting people and business data to give a holistic perspective into business performance and health. We layer our AI chat and summary & insights features into the platform to give you a nuanced, thoughtful way to gain immediate information and dig into areas of the business you want to learn more about. Our clients span nearly every industry and include companies such as 1Password, Sweetgreen, Headspace, Reformation and Postman.

About ChartHop's Culture & Team: We're a privately funded, VC-backed HR technology company backed by a16z. We have ~55 employees across the US remotely working together to build ChartHop. Our team is oriented around creating impact for our customers and partnering internally with kindness and sincerity. We value working quickly, being optimistic, inclusive, and transparent.

Role Objective: The Senior Marketing Manager, Growth will own key programs that drive pipeline creation across paid channels, outbound programs, sales collaboration, and marketing operations. You’ll partner closely with our sales team to generate high-quality leads and ensure flawless execution across the funnel.

Ideal Candidate: You've worked at a company that is earlier stage where you've seen growth and demand gen be built even if you weren't leading it yourself, or you built it before. You understand the importance of spending some designing and architecting a strategy and testing it in execution. You are excited by the ability to test and ideate in collaboration with other team members. Working on products that are establishing nascent offerings in a space with varying but overlapping ICP's would be excellent.

Position Details: This position is a senior individual contributor role who will manage external consultants but will not have any internal direct reports. This role reports to our VP of Product & Marketing.

Location: remote anywhere in the US between Eastern and Pacific time zones.

Key Responsibilities:

• Lead Generation Strategy: Own and execute multi-channel strategies to drive qualified pipeline, including paid media, outbound campaigns, events, and partner programs. Develop quarterly plans aligned to revenue targets.

• Outbound Campaign Support: Collaborate closely with the sales and BDR teams to craft outbound messaging, sequences, and campaigns that convert. Provide data-driven insights and testing support to optimize outreach efforts.

• Paid Media Management: Lead paid acquisition programs in collaboration with our performance agency. Manage strategy, execution, and performance tracking across platforms including Google Ads and LinkedIn Ads.

• Partner & ABM Campaigns: Manage key marketing partnerships and co-marketing opportunities. Build and execute ABM-style campaigns in partnership with Sales to engage priority accounts.

• Marketing Operations: Ensure smooth lead routing, attribution, and reporting across HubSpot, Salesforce, and Revenue Hero. Maintain workflows and dashboards to measure impact and optimize performance.

• Vendor & Budget Oversight: Own the marketing budget (excluding payroll). Manage vendor relationships and contracts for marketing tools and agencies.
  

Tools You’ll Use: HubSpot, Salesforce, Google Ads, LinkedIn Ads, Webflow, Outreach, Revenue Hero, Gong, Jet Boost, Google Analytics, Google Docs/Sheets/Slides

Compensation:

We will be accepting candidates who span two levels of experience and skillset for this role. Your individual level and compensation will be evaluated based on how we assess each of these areas in the interview process.

Level 5 (tier 1 - up and coming talent) - $150k-$160k base salary + $20k variable company bonus

Level 5 (tier 2 - established and done this before) - $160k-$180k base salary + 20k variable company bonus

Please apply -- Studies show that women and underrepresented groups are less likely to apply to jobs unless they meet every single qualification. If you’re excited about this role but your experience doesn’t align perfectly with every bullet point, we encourage you to apply anyways. You might be just the right candidate.