Manager, Growth Marketing - Life Sciences

Greenfield Global; Brookfield (CT); Remote; USD 105,000 - 175,000; Full time

Job summary

Greenfield Global seeks a Manager of Growth Marketing for Life Sciences. This role focuses on strategizing and executing marketing campaigns that drive awareness and demand within the pharma sector. The successful candidate will lead initiatives that contribute to growth and enhance the brand's presence in the market. Join a dedicated team committed to innovation in life sciences, and make a significant impact in your career.

Benefits

Comprehensive health and dental benefits

Income protection

Vacation time exceeding industry standards

Company funded retirement savings program

Formal and informal training opportunities

Qualifications

• 5+ years of experience in marketing roles, specifically with demand generation.
• Experience marketing products to pharma/biopharma decision makers.
• Scientific or chemistry-related technical background is a plus.

Responsibilities

• Identify, plan, and execute integrated marketing campaigns.
• Implement customer growth marketing activities across channels.
• Collaborate on content creation tailored to buyer personas.

Skills

Communication

Project Management

Demand Generation

Account-Based Marketing

AI Leveraging

Job description

Manager, Growth Marketing - Life Sciences

Join to apply for the Manager, Growth Marketing - Life Sciences role at Greenfield Global

Manager, Growth Marketing - Life Sciences

Join to apply for the Manager, Growth Marketing - Life Sciences role at Greenfield Global

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Job Title: Manager, Growth Marketing - Life Sciences

Department: Marketing

Reporting to: Director, Growth Marketing - Life Sciences

Location: Remote

About The Role

We are seeking a strategic and execution-focused Manager, Growth Marketing - Life Sciences to help drive awareness, trust, and growth within our pharmaceutical and life sciences segment. This role is ideal for a marketer who thrives on turning strategy into action, driving demand, and delivering measurable results.

As a key member of the Life Sciences marketing team, you will be the tactical engine behind our global marketing campaigns - developing and executing programs that engage decision-makers across the buyer journey. You’ll work closely with cross-functional teams and global colleagues to develop a unified global strategy across channels. This role requires a deep understanding of the life sciences ecosystem, particularly from the perspective of a vendor or service provider supporting pharmaceutical and biopharmaceutical manufacturing. You will help shape how our brand is perceived by customers and partners and play a critical role in building thought leadership and trust in the market. If you are passionate about science, marketing, and making a real impact, this is your opportunity to grow with a company that is dedicated to Life Sciences innovation.

Who We Are

Since 1989, Greenfield Global has been the leading supplier of high-purity alcohols, specialty solvents, custom blended solutions, and fuel ethanol to businesses worldwide.

Greenfield’s primary markets are life science (including pharma/biopharma and medical devices), food, flavor, fragrance, personal care, beverage alcohols, industrials, and renewable fuels. Annually, the company fulfills over 35,000 orders in more than 50 countries through its extensive global supply chain.

Greenfield’s low-carbon ethanol helps industries reduce their carbon emissions and meet environmental objectives. Our team of researchers and engineers continue to lead innovation in sustainable energy and chemicals, including green hydrogen, green methanol, sustainable aviation fuel, and renewable natural gas.

Job Responsibilities

• Campaign Execution: Identify, plan, and execute integrated marketing campaigns across digital, content, events, and ABM channels to drive awareness and qualified leads
• Customer Growth Marketing: Implement loyalty, cross-sell and expansion activities through sales, customer service, and digital channels
• Content Development: Collaborate on the creation of compelling content and sales enablement materials tailored to buyer personas and stages of the funnel
• Lead Nurturing: Support mid- and lower-funnel programs to accelerate lead conversion and customer expansion
• Performance Optimization: Assess campaign performance, report on KPIs, and optimize based on insights and feedback
• Cross-Functional Collaboration: Work closely with sales, product, and marketing communications teams to ensure cohesive messaging and seamless execution
• Market Insight: Stay current on life sciences trends, customer needs, and competitive activity to inform marketing strategies

Your Experience Should Include

• Experience marketing products, solutions, and/or services to pharma/biopharma manufacturing decision makers is required
• 5+ years of experience in marketing roles, specifically with demand generation, product marketing, and/or product management functions
• Scientific or chemistry-related technical background is a plus
• Experience developing and executing marketing initiatives to increase MQLs, SQLs and expansion sales
• Specific experience with modern account-based marketing platforms, techniques and tactics
• Experience leveraging AI to improve marketing results
• Excellent communication and project management skills
• Experience working to drive growth in collaboration with sales organizations and delivering sales enablement tools and strategies

Total Compensation & Care

• Base salary dependent on experience and demonstrated performance
• Formal and informal training opportunities
• Comprehensive health and dental benefits
• Income protection: short- and long-term disability coverage, life insurance, paid personal sick time
• Vacation time exceeding industry standards
• Company funded retirement savings program with individual contribution opportunities
• Meaningful and challenging work
• Curated intentional culture focused on growth and development, engagement, and communication

Why Join Greenfield?

• We innovate, collaborate, and work with purpose. Our mission is to unlock the potential of people, partnerships, and nature to accelerate sustainable solutions for the health of the planet, and our work has a positive impact on the environment around the world.
• Are you passionate about creating exceptional customer experiences, thriving in a culture of innovation, and driving sustainable solutions? At Greenfield, you’ll join a high-performance team dedicated to making a positive impact on the planet while advancing your career.
• With offices in the U.S., Canada, and Ireland, Greenfield Global is family-owned and operated and has been awarded “Canada’s Best Managed Companies” Platinum-level designation since 2015.

Core Principles

• Innovation: We are constantly seizing opportunities to develop new products, processes and methods to meet the diverse and demanding requirements of our customers.
• Collaboration: We are part catalyst, part collaborator. We work with partners to get the most out of our existing products, and to develop custom solutions for our customer requirements.
• Responsibility: Our commitment to give back to local communities in the US and Canada goes beyond the bottom line. We give back to the planet by processing renewable resources into low carbon fuels and chemicals.
• Agility: Our team is not only fast, we have the flexibility and creativity to pivot with customer needs to develop custom-made, on-time solutions.
• Discipline: At every plant, and for every customer, for every shipment, we put quality first. We operate a tight, transparent supply chain while meeting the highest regulatory standards.

Greenfield Global USA, Inc. is an equal opportunity employer that is committed to providing a workplace free from harassment and discrimination. All qualified applicants for employment will be considered without regard to race, color, religion, sex, sexual orientation, marital or domestic partner status, gender identity or expression, pregnancy, age, national origin, ancestry, disability status, genetic information, veteran status, or any other legally protected characteristic.

Seniority level

• Seniority level

  Mid-Senior level

Employment type

• Employment type

  Full-time

Job function

• Job function

  Marketing

• Industries

  Manufacturing, Pharmaceutical Manufacturing, and Chemical Manufacturing

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