Senior Marketing Insights Analyst — Experience & Data (Remote)

American Institute of Certified Public Accountants; Durham (NC); Hybrid; USD 61,000 - 87,000; Full time

Job summary

The Association is seeking a Senior Analyst for Experience & Marketing Insights to support data-driven decision-making. You will analyze business and public data, resolve data quality issues, and develop dashboards and reports for decision-makers.

You will work with Marketing Operations to ensure reliable data sources and promote automation, with 2 days per week in our Durham office under a hybrid schedule.

Qualifications

• Bachelor's degree in a related field.
• 3+ years of experience building dashboards and delivering insights to business teams.
• Experience using Python and Power BI for advanced modeling.
• Experience with SQL.

Responsibilities

• Gather, clean, and analyze data to identify trends and insights.
• Define segmentation models across propositions, programs and audiences.
• Perform regular data audits to ensure a single source of truth.

Skills

Dashboard development

Data analysis

Data visualization

Education

Bachelor's degree in Business, CS, Data Science, Statistics, or related field

Tools

Python

Power BI

SQL

Job description

The Association is seeking a Senior Analyst for Experience & Marketing Insights to support data-driven decision-making. You will analyze business and public data, resolve data quality issues, and develop dashboards and reports for decision-makers.

You will work with Marketing Operations to ensure reliable data sources and promote automation, with 2 days per week in our Durham office under a hybrid schedule.