Senior Marketing Communications Leader – Growth & Brand

Kemin; Des Moines (IA); On-site; USD 90,000 - 130,000; Full time

Benefits offered by this job

Competitive pay

401k match

Paid vacation and holidays

On-site fitness center

Restaurant options on-site

Tuition reimbursement

Community service opportunities

Job summary

Kemin Industries in Des Moines, IA is seeking a Sr. Marketing Communications Manager to lead a high‑performing NA Animal Nutrition & Health team. You will drive brand, content, channel, and demand generation initiatives to grow the business and engage customers.

The role emphasizes strategic leadership, hands‑on execution, and collaboration with stakeholders. On‑site at Kemin WW Headquarters, you’ll guide brand programs and mentor a small team, while partnering with corporate communications to

Qualifications

• Bachelor's degree in Communications, marketing, public relations, journalism, life science or business administration and 8+ years of relevant experience.
• 8-12 years in marketing communications, brand management, or campaign management within B2B industries.
• Experience with lead generation and media/public relationship management.
• Proven ability to lead and develop a small team while managing external agency partners.
• Strong analytics and performance measurement skills for campaigns, channels, or events.

Responsibilities

• Guide new brand launches from creative concept through legal clearance, keeping audience, positioning, and identity aligned to brand strategy.
• Enforce brand identity, monitor brand metrics and elevate recurring compliance issues.
• Build channel plans across web, email, social, print, and trade touchpoints for assigned programs.
• Manage publishing calendars and content quality, oversee SEO basics and leverage global digital marketing resources.
• Measure cross-channel performance and optimize toward strongest engagement.
• Develop media and public relations strategy, including priority audiences and messaging.
• Oversee external communications across earned media, press materials, digital content, and social platforms.
• Partner with corporate communications to monitor reputation and media coverage.
• Manage department marcom budget and expense planning with annual calendar.
• Build a high-performing team and foster accountability and cross-functional collaboration.
• Travel up to 30%.

Skills

Brand management

Campaign management

Lead generation

Analytics

Public relations

Team leadership

Education

Bachelor's degree in Communications or related field

Job description

Kemin Industries in Des Moines, IA is seeking a Sr. Marketing Communications Manager to lead a high‑performing NA Animal Nutrition & Health team. You will drive brand, content, channel, and demand generation initiatives to grow the business and engage customers.

The role emphasizes strategic leadership, hands‑on execution, and collaboration with stakeholders. On‑site at Kemin WW Headquarters, you’ll guide brand programs and mentor a small team, while partnering with corporate communications to