Senior Marketing & Communications Leader - B2B Insurance

Allied World; New York (NY); Sur place; USD 120 000 - 150 000; Plein temps

Résumé du poste

Allied World in New York seeks a senior marketing professional to spearhead B2B insurance product marketing across campaigns, thought leadership, collateral and events. You will work with business units and distribution to align goals and drive production, while managing vendors and maintaining brand standards.

This role emphasizes strategic oversight, copy and materials creation, and collaboration with legal/compliance.

Qualifications

• Bachelor's degree in marketing, communications or business required.
• 7–10+ years in generalist B2B marketing, ideally owning the marketing agenda.
• Insurance marketing experience preferred with knowledge of commercial insurance products.
• Native English written and verbal communication skills essential.
• Experience leading brand and communications initiatives.
• Strong ability to manage multiple priorities with limited resources.

Responsabilités

• Spearhead, execute and manage insurance product marketing initiatives across a mix of marketing mediums.
• Work with line of business and distribution stakeholders to develop strategies to drive production.
• Support business development and distribution plans as requested by local leadership.
• Approach and execute initiatives holistically for maximum impact.
• Source and manage vendors to conceptualize and execute initiatives.
• Adhere to brand and process standards, including collaboration with legal and compliance.

Connaissances

B2B marketing

English fluency

Brand & communications

Copywriting & collateral

Project management

Negotiation & presentation

Formation

Bachelor's degree in marketing

Description du poste

Allied World in New York seeks a senior marketing professional to spearhead B2B insurance product marketing across campaigns, thought leadership, collateral and events. You will work with business units and distribution to align goals and drive production, while managing vendors and maintaining brand standards.

This role emphasizes strategic oversight, copy and materials creation, and collaboration with legal/compliance.