AVP, Marketing Communications, North America

Allied World; New York (NY); On-site; USD 120,000 - 150,000; Full time

Job summary

Allied World in New York seeks a senior marketing professional to spearhead B2B insurance product marketing across campaigns, thought leadership, collateral and events. You will work with business units and distribution to align goals and drive production, while managing vendors and maintaining brand standards.

This role emphasizes strategic oversight, copy and materials creation, and collaboration with legal/compliance.

Qualifications

• Bachelor's degree in marketing, communications or business required.
• 7–10+ years in generalist B2B marketing, ideally owning the marketing agenda.
• Insurance marketing experience preferred with knowledge of commercial insurance products.
• Native English written and verbal communication skills essential.
• Experience leading brand and communications initiatives.
• Strong ability to manage multiple priorities with limited resources.

Responsibilities

• Spearhead, execute and manage insurance product marketing initiatives across a mix of marketing mediums.
• Work with line of business and distribution stakeholders to develop strategies to drive production.
• Support business development and distribution plans as requested by local leadership.
• Approach and execute initiatives holistically for maximum impact.
• Source and manage vendors to conceptualize and execute initiatives.
• Adhere to brand and process standards, including collaboration with legal and compliance.

Skills

B2B marketing

English fluency

Brand & communications

Copywriting & collateral

Project management

Negotiation & presentation

Education

Bachelor's degree in marketing

Job description

Take the next step in your career with us.

Allied World is an ideal place for talented professionals who are driven by a belief in the value of collaboration and the power of knowledge.

We believe that when our great people work together and support one another, our clients receive the best solutions. We embrace unique perspectives and empower each person to grow through professional development, career training and mentoring programs.

Our people are our most important asset, and we are very proud of the quality of our team members.

Duties and Responsibilities

• Spearhead, execute and manage insurance product marketing initiatives across a mix of marketing mediums, such as but not limited to product promotional campaigns, technical thought leadership, product‑specific sales collateral and support, and conferences, events and sponsorships.
• Specifically, work with line of business and distribution stakeholders, and the broader marketing communication team to understand business goals, and to develop and execute supporting strategies to drive production.
• Support business development and distribution plans as requested by local leadership.
• Approach and execute initiatives holistically, ensuring all elements of the marketing mix are considered for maximum impact.
• Source and manage vendors (graphic design, printers, PR, merchandise, etc.) to conceptualize and execute initiatives.
• Adhere to brand and process standards, including collaboration with legal and compliance on campaigns and communications where necessary.

Knowledge, skills and abilities requirements

• Bachelor's degree in marketing, communications or business required.
• 7 – 10+ years’ experience in a generalist B2B marketing capacity, ideally with several years’ experience owning the marketing agenda within a business.
• Insurance marketing experience preferred with a strong knowledge of commercial insurance products.
• Native English written and verbal communication skills essential.
• Excellent track record leading brand and communications initiatives, able to generate campaign ideas and creative propositions.
• Demonstrated skills across the full marketing mix.
• Self‑starter, strong organizational project management skills and ability to function independently with limited resources.
• Comfortable getting hands‑on, delivering and executing copy, collaterals and events, where required.
• Superior negotiation, influencing, presentation and sales/marketing skills.
• Must be able to simultaneously manage multiple priorities and demands.

The salary range

for this role is between:

$120,000 - $150,000

The below annualized base pay range is a broad range based on analysis of similar positions in the market. The actual base pay for the position may be above or below the listed range and determined by a number of considerations, including but now limited to complexity, location, and scope of the role, along with experience, skills, education, training, and other conditions of employment. Base salary represents one compensation of Allied World comprehensive total reward package, which may also include annual incentive compensation rewards.

Our generous benefits package includes:

• Health, Dental and Disability Insurance
• a company match 401k plan
• Group Term Life Insurance

Allied World is an Equal Opportunity Employer. All qualified applicants will be considered for employment without consideration of any disability, veteran status or any other characteristic protected by law.

Working at Allied World

• Instant membership in the Allied World — a global network of colleagues who will support your career journey
• A manager who will help you build your career through a structured coaching program
• Access to a full suite of learning and development tools and resources

Global Presence

Headquartered in Bermuda, Allied World has offices in Atlanta, Boston, Brisbane, Chicago, Costa Mesa, Dallas, Dublin, Farmington (CT), Hong Kong, Houston, London, Los Angeles, Malaysia, Manchester, Miami, Nashville, New Jersey, New York, Philadelphia, San Francisco, Singapore, Sydney, Switzerland and Toronto. We strive to provide exceptional service to our clients and distribution partners.